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Functional & Nutritional

Why beauty waters appeal to wellness focused and skincare savvy consumers

IntroductionThe beauty industry is constantly evolving, with new trends and products emerging to cater to the ever-changing needs and desires of consumers. One such trend that has gained popularity in recent years is beauty waters. These products, also known as beauty drinks or beauty...

Why flavor innovation is accelerating adoption of fermented soft drinks

IntroductionThe beverage industry is constantly evolving, with consumers seeking new and innovative products to satisfy their taste preferences. One particular trend that has been gaining momentum in recent years is the rise of fermented soft drinks. These drinks, which are made through the process...

How collagen and hyaluronic acid are shaping next generation soft drinks

IntroductionCollagen and hyaluronic acid have long been popular ingredients in the beauty and skincare industry for their skin-enhancing properties. However, in recent years, these two ingredients have found a new home in the beverage industry, particularly in the soft drinks segment. This report will...

How beverage brands formulate for efficacy taste and transparency

IntroductionThe beverage industry is highly competitive, with brands constantly innovating to create products that not only taste great but also deliver on efficacy and transparency. In this report, we will explore how beverage brands formulate their products to achieve these goals while also looking...

How fermentation supports natural preservation and shelf life

IntroductionFermentation is a natural process that has been used for centuries to preserve food and extend its shelf life. It involves the breakdown of carbohydrates by bacteria, yeast, or other microorganisms to produce various compounds such as alcohol, lactic acid, and acetic acid. This...

Why hydration and beauty are merging in functional beverage innovation

IntroductionHydration has long been associated with health and wellness, but in recent years, it has also become closely linked to beauty. As consumers become increasingly aware of the importance of hydration for their skin, hair, and overall appearance, the beauty industry has started to...