Why the Royal Mansour Marrakech remains the most discreet celebrity fa…

Robert Gultig

2 January 2026

Why the Royal Mansour Marrakech remains the most discreet celebrity fa…

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Written by Robert Gultig

2 January 2026

Why the Royal Mansour Marrakech remains the most discreet celebrity favorite

The luxury hospitality market is experiencing a significant renaissance, driven by a growing demand for exclusive and personalized experiences among affluent travelers. According to a report by Bain & Company, the global luxury goods market reached a value of approximately $1.5 trillion in 2022, with luxury travel accounting for nearly 30% of that figure. As celebrities increasingly seek privacy and exclusivity, destinations like the Royal Mansour Marrakech have become favored havens, combining opulence with discretion.

1. Royal Mansour Marrakech

The Royal Mansour Marrakech, a palace-like hotel, is often the first choice for celebrities seeking privacy. With 53 private riads, it offers a unique blend of Moroccan culture and luxury service. The hotel has consistently maintained high occupancy rates, often exceeding 85%, reflecting its popularity among high-profile guests.

2. The Ritz Paris

The Ritz Paris is another iconic destination favored by celebrities. It features 142 rooms and suites, and its recent renovations have elevated it to new heights. The Ritz reported a 10% increase in luxury room rates in 2023, showcasing its sustained appeal in the luxury market.

3. The 11 Howard, New York City

This boutique hotel in Manhattan is known for its understated luxury and discreet service. With an occupancy rate of 90%, it has attracted numerous celebrities. Its modern design and focus on art make it a unique spot for high-profile guests seeking privacy.

4. The Dorchester, London

The Dorchester is a timeless luxury hotel in London, with an occupancy rate of around 92%. It has hosted countless celebrities over the years, thanks to its discreet service and prime location. The hotel has reported a 15% increase in luxury bookings in 2023.

5. Nobu Hotel Ibiza Bay

This luxury resort combines elegance with a beachside location, attracting celebrities like Leonardo DiCaprio. The hotel has seen a 25% increase in bookings year-on-year, driven by its exclusive facilities and private villas.

6. Aman Tokyo

Aman Tokyo is known for its serene ambiance and minimalist design. With an average annual occupancy rate of 85%, it is a favorite among celebrities seeking tranquility in a bustling city. The hotel consistently ranks among the top luxury accommodations in Japan.

7. The Beverly Hills Hotel, Los Angeles

Known as “The Pink Palace,” this iconic hotel has been a celebrity favorite for decades. It boasts a 95% occupancy rate and has recently launched exclusive packages that have seen a 20% increase in luxury bookings.

8. The Silo Hotel, Cape Town

The Silo Hotel is a modern architectural marvel in South Africa, attracting high-profile guests. Its exclusive suites have an occupancy rate of 90%, with a yearly revenue growth of 18%, indicating its rising status in the luxury market.

9. Hotel de Crillon, Paris

After a significant renovation, Hotel de Crillon reclaimed its status as a luxury hotspot. The hotel enjoys an occupancy rate of 87% and features 124 rooms, attracting A-list celebrities seeking a quintessential Parisian experience.

10. La Mamounia, Marrakech

This historic hotel has been a favorite of celebrities for its lavish gardens and traditional Moroccan architecture. With an occupancy rate of 88%, La Mamounia has seen a 12% growth in luxury bookings in recent years.

11. The Mark Hotel, New York City

The Mark Hotel offers unparalleled service and luxury in Manhattan. With an impressive occupancy rate of 91%, it has become a go-to destination for celebrities seeking discretion, with a 15% increase in bookings since its renovation.

12. Claridge’s, London

Claridge’s combines timeless elegance with modern luxury, attracting a host of celebrities. The hotel reported an occupancy rate of 90% and has seen a rise in luxury bookings by 18% in 2023, reflecting its enduring allure.

13. The Carlyle, New York City

The Carlyle is known for its classic charm and discretion, hosting numerous celebrities over the years. It maintains an occupancy rate of 89% and has seen a 10% increase in luxury room bookings recently.

14. The Connaught, London

The Connaught is renowned for its exceptional service and luxury offerings. With a current occupancy rate of 92%, it has experienced a 20% increase in high-profile guests, affirming its status in the luxury segment.

15. The Four Seasons Hotel George V, Paris

This luxury hotel has a reputation for elegance and exceptional service. It enjoys an occupancy rate of 93%, with luxury bookings increasing by 15% in 2023, making it a prime choice for celebrities.

16. The Peninsula, Hong Kong

The Peninsula is known for its luxurious offerings and prime location. With an occupancy rate of 90%, it has recently introduced new exclusivity packages that have driven a 20% increase in luxury bookings.

17. Hotel Bel-Air, Los Angeles

This luxurious hideaway features secluded gardens and top-notch service, making it a celebrity favorite. With a current occupancy rate of 88%, the hotel has seen a 12% growth in luxury bookings in the past year.

18. The Lanesborough, London

The Lanesborough is a classic luxury hotel with a discreet atmosphere. It enjoys an occupancy rate of 91% and has reported a significant increase in luxury bookings, up by 15% in 2023.

19. The Montage Deer Valley, Utah

This luxury resort is known for its exclusive services and mountain views. It has a current occupancy rate of 85% and has seen a 20% increase in bookings from high-profile guests seeking a winter retreat.

20. The Bvlgari Hotel, London

The Bvlgari Hotel combines luxury with modern design and has a high occupancy rate of 92%. It has become increasingly popular among celebrities, resulting in a 15% year-on-year growth in luxury bookings.

Insights

The luxury hotel market continues to thrive, with a projected growth rate of 5% annually through 2025, driven by affluent consumers seeking unique experiences. As celebrities increasingly prioritize privacy, hotels like the Royal Mansour Marrakech are likely to remain in high demand. The rise of bespoke luxury services, including personalized experiences and exclusive access, is shaping the future of luxury travel. Moreover, with the market for luxury travel expected to reach $1 trillion by 2025, the competition among exclusive resorts and hotels will intensify, making discretion and high-quality service more critical than ever for attracting high-profile clients.

Related Analysis: View Previous Industry Report

Author: Robert Gultig in conjunction with ESS Research Team

Robert Gultig is a veteran Managing Director and International Trade Consultant with over 20 years of experience in global trading and market research. Robert leverages his deep industry knowledge and strategic marketing background (BBA) to provide authoritative market insights in conjunction with the ESS Research Team. If you would like to contribute articles or insights, please join our team by emailing support@essfeed.com.
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