Introduction:
The wine industry in Brazil has been experiencing significant growth in recent years, with an increasing number of trade shows dedicated to showcasing the country’s wine production capabilities. In 2025, Brazil’s wine production reached a record 350 million liters, with exports accounting for 10% of total production. This report highlights the top 10 wine trade shows in Brazil in 2026, showcasing the leading events in the industry.
Top 10 Wine Trade Shows in Brazil 2026:
1. ExpoVinis Brazil:
ExpoVinis Brazil is the largest wine trade show in the country, attracting over 300 exhibitors and 10,000 visitors annually. The event features a wide range of domestic and international wine producers, making it a key platform for networking and business opportunities.
2. Wine South America:
Wine South America is a premier trade show that focuses on the South American wine industry, with a strong emphasis on Brazilian wine producers. The event showcases the latest trends and innovations in the wine sector, making it a must-attend for industry professionals.
3. Rio Wine and Food Festival:
The Rio Wine and Food Festival is a popular event that brings together wine producers, distributors, and enthusiasts from across Brazil. With over 200 exhibitors and 15,000 visitors, the festival plays a crucial role in promoting Brazilian wines both domestically and internationally.
4. Wine Weekend São Paulo:
Wine Weekend São Paulo is an annual event that attracts wine lovers and industry professionals from all over the country. The event features wine tastings, masterclasses, and networking opportunities, making it a key platform for promoting Brazilian wines.
5. Bento Gonçalves Wine Exhibition:
The Bento Gonçalves Wine Exhibition is held in the heart of Brazil’s wine country, showcasing the best wines from the region. With over 100 exhibitors and 5,000 visitors, the exhibition is a great opportunity for wine producers to connect with buyers and distributors.
6. Serra Gaúcha Wine Festival:
The Serra Gaúcha Wine Festival is a popular event that celebrates the wine culture of the region. With over 50 wineries and 10,000 visitors, the festival is a key platform for promoting Brazilian wines and showcasing the diversity of the country’s wine production.
7. Wine Experience Floripa:
Wine Experience Floripa is a unique trade show that focuses on boutique wineries and artisanal wine producers. The event attracts a niche audience of wine connoisseurs and sommeliers, making it a valuable platform for promoting high-quality Brazilian wines.
8. Wine Business São Paulo:
Wine Business São Paulo is a B2B trade show that connects wine producers with distributors, retailers, and industry professionals. With over 150 exhibitors and 7,000 visitors, the event plays a crucial role in driving business opportunities and expanding the market for Brazilian wines.
9. VinhoVerde Brazil:
VinhoVerde Brazil is a specialized trade show that focuses on promoting Vinho Verde wines from Portugal in the Brazilian market. With over 50 exhibitors and 3,000 visitors, the event is a key platform for introducing Portuguese wines to Brazilian consumers and industry professionals.
10. Wine & Gourmet Japan Brazil:
Wine & Gourmet Japan Brazil is a unique trade show that showcases the best of Brazilian wines and gourmet food products to the Japanese market. With over 30 exhibitors and 2,000 visitors, the event plays a crucial role in promoting Brazilian wines in one of the largest wine-consuming markets in the world.
Insights:
The wine trade shows in Brazil in 2026 reflect the country’s growing prominence in the global wine industry, with a strong focus on promoting domestic production and expanding international markets. With an estimated 15% growth in wine exports projected for the year, Brazilian wine producers are increasingly looking to trade shows as a platform for showcasing their products and connecting with new business opportunities. As the demand for Brazilian wines continues to rise both domestically and internationally, these trade shows play a crucial role in driving the industry’s growth and fostering innovation in wine production.
Related Analysis: View Previous Industry Report
