Top 10 Public Cloud Companies in United Kingdom 2025

Robert Gultig

4 January 2026

Top 10 Public Cloud Companies in United Kingdom 2025

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Written by Robert Gultig

4 January 2026

Top 10 Public Cloud Companies in United Kingdom 2025

The public cloud market in the United Kingdom has been experiencing robust growth, driven by the increasing adoption of cloud computing services across various sectors. As businesses continue to migrate their operations to the cloud, the UK public cloud market is projected to reach £49 billion by 2025, reflecting a compound annual growth rate (CAGR) of 18.3%. With a surge in demand for scalable, flexible, and cost-effective solutions, several companies have emerged as leaders in this evolving landscape, catering to diverse needs from storage to computing power.

1. Amazon Web Services (AWS)

Amazon Web Services remains the dominant player in the UK public cloud market, holding approximately 32% market share. In 2022, AWS generated around £12.5 billion in revenue from its UK operations, driven by its extensive suite of services and global infrastructure.

2. Microsoft Azure

Microsoft Azure ranks second, capturing about 24% of the UK market. In 2025, Azure’s revenue is expected to exceed £10 billion, bolstered by its integration with Microsoft 365 and strong enterprise relationships, particularly in sectors like finance and healthcare.

3. Google Cloud Platform (GCP)

Google Cloud has made significant strides, securing a market share of approximately 10%. By 2025, GCP’s revenue in the UK is predicted to reach £4.5 billion, largely due to its focus on AI and machine learning services, appealing to tech-savvy companies.

4. IBM Cloud

IBM Cloud holds around 6% of the market share in the UK. With a revenue forecast of £2.5 billion by 2025, IBM focuses on hybrid cloud solutions and enterprise-grade services, particularly for industries with stringent compliance needs.

5. Oracle Cloud

Oracle Cloud has approximately 5% of the UK public cloud market. Its revenue is expected to reach £2 billion by 2025, driven by its robust database solutions and enterprise resource planning applications, which remain popular among large organizations.

6. Salesforce

Salesforce, primarily known for its customer relationship management (CRM) solutions, commands about 4% of the public cloud market in the UK. Its revenue is projected at £1.8 billion in 2025, supported by continuous innovation and a strong ecosystem.

7. Alibaba Cloud

Alibaba Cloud, despite being a newer entrant in the UK market, holds a 3% market share and is expected to generate £1.5 billion in revenue by 2025. Its competitive pricing and strong presence in Asia make it an attractive option for UK businesses looking to expand internationally.

8. DigitalOcean

DigitalOcean has gained traction among startups and small to medium-sized enterprises (SMEs) in the UK, capturing approximately 2% of the market. Projected revenue for 2025 is £800 million, driven by its simplicity and developer-friendly platform.

9. Rackspace Technology

Rackspace holds about 2% market share, with revenue expected to reach £700 million by 2025. The company is known for its managed cloud services, appealing to businesses seeking expert support for their cloud environments.

10. VMware Cloud

VMware Cloud, with a market share of around 1.5%, is projected to generate £600 million in the UK by 2025. It is particularly favored for its virtualization technologies, which help organizations optimize their cloud resources effectively.

Insights

The public cloud market in the UK is on a trajectory of rapid growth, with an emphasis on hybrid and multi-cloud strategies as businesses seek to enhance flexibility and resilience. By 2025, the total public cloud spending in the UK is expected to surpass £49 billion, driven by increased demand for advanced cloud services, particularly in artificial intelligence and data analytics. Moreover, the rise of remote work and digital transformation initiatives continues to propel this growth, with organizations prioritizing cloud solutions that offer scalability, security, and innovation. Competitive dynamics among leading players will likely intensify, pushing technological advancements and service enhancements to meet evolving customer expectations.

Related Analysis: View Previous Industry Report

Author: Robert Gultig in conjunction with ESS Research Team

Robert Gultig is a veteran Managing Director and International Trade Consultant with over 20 years of experience in global trading and market research. Robert leverages his deep industry knowledge and strategic marketing background (BBA) to provide authoritative market insights in conjunction with the ESS Research Team. If you would like to contribute articles or insights, please join our team by emailing support@essfeed.com.
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