Top 10 Italian pasta brands in retail and grocery

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Written by Robert Gultig

7 May 2025

Top 10 Italian Pasta Brands in Retail and Grocery

1. Barilla

Barilla is one of the most well-known Italian pasta brands globally. Founded in 1877, Barilla has a wide range of pasta products, including spaghetti, penne, and fusilli. The company’s revenue in 2020 was approximately €3.6 billion, making it one of the largest pasta manufacturers in the world.

2. De Cecco

De Cecco is another popular Italian pasta brand that has been producing high-quality pasta since 1886. Known for its traditional production methods and superior taste, De Cecco offers a variety of pasta shapes and sizes. The company’s revenue in 2020 was around €370 million.

3. Garofalo

Garofalo is a premium Italian pasta brand that has been producing pasta since 1789. With a focus on quality and taste, Garofalo offers a range of pasta products made from high-quality durum wheat. The company’s revenue in 2020 was approximately €120 million.

4. Rustichella d’Abruzzo

Rustichella d’Abruzzo is a family-owned Italian pasta brand that has been producing artisanal pasta since 1924. Known for its traditional production methods and unique pasta shapes, Rustichella d’Abruzzo offers a wide selection of pasta products. The company’s revenue in 2020 was around €50 million.

5. Rummo

Rummo is a well-known Italian pasta brand that has been producing pasta since 1846. With a focus on quality and innovation, Rummo offers a range of pasta products made from high-quality durum wheat. The company’s revenue in 2020 was approximately €80 million.

6. La Molisana

La Molisana is an Italian pasta brand that has been producing pasta since 1912. With a commitment to tradition and quality, La Molisana offers a variety of pasta shapes and sizes. The company’s revenue in 2020 was around €90 million.

7. Divella

Divella is a family-owned Italian pasta brand that has been producing pasta since 1890. Known for its traditional production methods and superior taste, Divella offers a range of pasta products made from high-quality durum wheat. The company’s revenue in 2020 was approximately €60 million.

8. Voiello

Voiello is a premium Italian pasta brand that has been producing pasta since 1879. With a focus on quality and taste, Voiello offers a range of pasta products made from high-quality durum wheat. The company’s revenue in 2020 was around €40 million.

9. Pasta Zara

Pasta Zara is an Italian pasta brand that has been producing pasta since 1973. With a commitment to quality and innovation, Pasta Zara offers a variety of pasta shapes and sizes. The company’s revenue in 2020 was approximately €30 million.

10. Granoro

Granoro is an Italian pasta brand that has been producing pasta since 1967. Known for its traditional production methods and unique pasta shapes, Granoro offers a wide selection of pasta products. The company’s revenue in 2020 was around €20 million.
In conclusion, the Italian pasta industry is dominated by these top 10 brands, each offering a unique selection of high-quality pasta products. With a focus on tradition, quality, and taste, these brands continue to be popular choices for consumers in retail and grocery stores around the world.

Related Analysis: View Previous Industry Report

Author: Robert Gultig in conjunction with ESS Research Team

Robert Gultig is a veteran Managing Director and International Trade Consultant with over 20 years of experience in global trading and market research. Robert leverages his deep industry knowledge and strategic marketing background (BBA) to provide authoritative market insights in conjunction with the ESS Research Team. If you would like to contribute articles or insights, please join our team by emailing support@essfeed.com.
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