Top 10 Cloud DR Platforms Brands in United Kingdom 2025

Robert Gultig

4 January 2026

Top 10 Cloud DR Platforms Brands in United Kingdom 2025

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Written by Robert Gultig

4 January 2026

Introduction

The demand for cloud disaster recovery (DR) solutions has surged in recent years, driven by the increasing reliance on digital operations and data security concerns. In the United Kingdom, the cloud DR market is expected to reach approximately £1.2 billion by 2025, reflecting a compound annual growth rate (CAGR) of 25% from 2022 to 2025. As organizations prioritize business continuity, understanding the leading platforms in this space is crucial for IT professionals looking to safeguard their data.

Top 10 Cloud DR Platforms Brands in United Kingdom 2025

1. Veeam Software

Veeam Software holds a significant market share of around 25% in the UK cloud DR segment. Known for its reliable backup solutions, Veeam has expanded its offerings to include comprehensive DR services, catering to enterprises that require seamless recovery options.

2. Zerto

Zerto is a leader in cloud DR, boasting a 15% market share in the UK. The platform is recognized for its continuous data protection and recovery capabilities, making it a preferred choice for businesses prioritizing minimal downtime and data loss.

3. Acronis

Acronis is gaining traction with a 10% share in the UK market. Its hybrid cloud DR solutions are designed for flexibility and scalability, appealing to various sectors, including healthcare and finance, where data integrity is paramount.

4. IBM Cloud

IBM Cloud offers robust DR solutions and holds an 8% market share in the UK. With a focus on enterprise-grade security and compliance, IBM’s offerings are particularly valuable for organizations operating in regulated industries.

5. Microsoft Azure Site Recovery

Microsoft Azure Site Recovery has grown to capture a 7% share in the UK cloud DR market. Leveraging the extensive Azure ecosystem, it provides seamless integration with various Microsoft services, making it an attractive option for businesses already using Azure.

6. AWS Elastic Disaster Recovery

Amazon Web Services (AWS) dominates the cloud services industry and holds a 6% share in the UK’s cloud DR market. Its Elastic Disaster Recovery solution enables quick recovery of applications with minimal downtime, benefitting businesses of all sizes.

7. Citrix

Citrix offers a unique approach to DR with a focus on application availability and access. It has captured a 5% share in the UK market, appealing to organizations requiring remote access and consistent user experience during outages.

8. CloudEndure

CloudEndure, acquired by AWS, is recognized for its continuous replication technology, holding a 4% market share in the UK. Its rapid recovery capabilities make it a go-to choice for medium to large enterprises looking for efficient DR solutions.

9. Datto

Datto focuses on delivering DR solutions tailored for Managed Service Providers (MSPs) and has secured a 3% market share in the UK. Its all-in-one solutions combine backup, recovery, and business continuity features, making it a comprehensive option for MSPs.

10. Rubrik

Rubrik’s innovative cloud data management solutions have earned it a 2% share in the UK market. Known for its simplicity and speed, Rubrik appeals to organizations looking to streamline their data protection and recovery processes.

Insights

The cloud DR market in the United Kingdom is witnessing rapid growth, driven by the increasing need for data protection and business continuity strategies. As organizations face more frequent cyber threats and data loss incidents, the demand for reliable and efficient cloud DR solutions is projected to rise, with an expected market size of £1.2 billion by 2025. Notably, companies like Veeam and Zerto are setting the benchmark with significant market shares, while newer entrants are innovating to capture niche segments. Organizations are advised to evaluate these platforms based on their specific needs, including compliance requirements, scalability, and ease of integration.

Related Analysis: View Previous Industry Report

Author: Robert Gultig in conjunction with ESS Research Team

Robert Gultig is a veteran Managing Director and International Trade Consultant with over 20 years of experience in global trading and market research. Robert leverages his deep industry knowledge and strategic marketing background (BBA) to provide authoritative market insights in conjunction with the ESS Research Team. If you would like to contribute articles or insights, please join our team by emailing support@essfeed.com.
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