SAINSBURY’S has announced a development group that it says will support the producers in its supply chain.
It will be in collaboration with the three main egg packers that Sainsbury’s uses, and will involve taking a “leadership position on pay for egg farmers by making a commitment to always pay the cost of production or above for eggs”.
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In all, 100 farmers will be part of the new group.
The retailer added it would seek to support farming enterprises with ways to improve welfare and productivity.
One example of this is could be the sharing of data and insights between farms, helping to facilitate learnings, it explained.
Sainsbury’s pointed to its Dairy Development Group, which has improved cow health and milk yields over the 15 years it has been in place.
Those signing up for the new egg group must also commit to carbon reduction in their production and an annual carbon footprint assessment.
Gavin Hodgson, director of agriculture, aquaculture and horticulture at Sainsbury’s, said: “We know how important eggs are for our customers but we’re also aware of the challenges facing egg farmers, such as increased production costs and sustainability targets.
“We’re proud of our history in innovating and supporting the egg industry and our strong relationships with suppliers is the key to making change.
“Last year, we moved from one-year to five-year partnerships with our egg supply base to give them confidence in their businesses.
“The new Sainsbury’s Egg Group aims to further support farmers, helping shift to more sustainable and resilient production.”
Gillian Potter, Egg Farmer from North Yorkshire, added: “Sainsbury’s new aligned producer group gives us the peace of mind that we can expect to receive a fair return for our eggs.
“It also allows us to consider and plan for future investment.”