Tequila Herradura has recently announced the highly-anticipated U.S. launch of Herradura Blanco, a rare and historic tequila that pays homage to the deep-rooted legacy of Casa Herradura. This commemorative release joins the esteemed Tequila Herradura lineup which includes Silver, Reposado, Añejo, Ultra, Selección Suprema, and Legend, further solidifying the brand’s reputation for quality and craftsmanship.
Crafted at a higher ABV of 46% since its inception, Herradura Blanco remains true to its original packaging with a round body and vintage design, embodying the brand’s commitment to tradition and heritage. This premium small-batch release encapsulates the essence of Casa Herradura, offering a clear liquid with glints of silver and a flavor profile characterized by sweet and clean notes of cooked agave, spices, pepper, and citrus, culminating in a smooth and lingering finish.
Originally bottled in 1870, Herradura Blanco has long been regarded as a local Mexican treasure, coveted by tequila enthusiasts and bartenders alike. Crafted with 100% agave, slow cooked in clay ovens, and naturally fermented with spontaneous yeast, this tequila preserves the distinctive character of agave, playing a pivotal role in shaping the tequila category as we know it today.
Kelley Kerger, senior brand manager of Tequila Herradura in the United States, emphasized the historical significance of Herradura Blanco, stating, “For nearly a century, this was the only tequila produced at Casa Herradura, influencing not only our heritage but the tequila category as a whole. By introducing Herradura Blanco to the U.S. market, we aim to share a piece of that rich history with consumers, inviting them to savor an authentic taste of tradition with every sip.”
Herradura Blanco was the first tequila to feature the iconic Herradura horseshoe emblem on its label, a symbol synonymous with unparalleled quality and taste. With its versatile flavor profile, Herradura Blanco is perfect for crafting cocktails while also serving as a testament to the brand’s deep-seated roots in the tequila industry.
Available in select markets across the United States, including Washington, California, Nevada, Arizona, Colorado, New Mexico, Texas, Georgia, Florida, North Carolina, South Carolina, Tennessee, Kentucky, Illinois, Indiana, Ohio, Virginia, New York, New Jersey, and Massachusetts, Herradura Blanco can be purchased for a suggested retail price of $44.99 per bottle.
For more information on Tequila Herradura and its range of products, visit www.herradura.com and discover the authentic taste of history in every pour of Herradura Blanco.
