Big Chicken is bringing a taste of family tradition to its restaurants with the launch of the exclusive “O’Neal Family Secret Menu,” available only through Bite’s self-service kiosks. The menu features special customizations inspired by Shaquille O’Neal’s favorite dishes, like his mother’s “Lucille’s Sunday Dinner Combo.”
“I started Big Chicken to share the love and laughter that my family felt from coming together with my mom in the kitchen,” said O’Neal in a press release. “Now, we’re inviting everyone at Big Chicken to share in that experience with the ‘O’Neal Family Secret Menu.'”
Guests can explore the secret menu themselves by following an interactive experience on the Bite kiosk, adding a playful twist to the ordering process.
“We believe technology can play an important role in elevating the guest experience,” Brandon Barton, CEO at Bite, said in the release. “This unique collaboration is evident of that — serving as a digital point of entry to the O’Neal Family Secret Menu, a collection of his favorite menu items from his own family members.”
The hidden menu will feature rotating favorites, offering guests a chance to try new items inspired by the O’Neal family.