Introduction:
The cider industry in Switzerland has been steadily growing over the past few years, with an increasing demand for craft and artisanal ciders. In 2025, Switzerland produced over 100,000 hectoliters of cider, with a market size of CHF 20 million. The country has also seen a rise in cider exports, with over 10,000 hectoliters being sent abroad.
Top 10 Cider Trade Shows in Switzerland 2026:
1. Zurich Cider Festival
– The Zurich Cider Festival is the largest cider trade show in Switzerland, attracting over 10,000 visitors annually.
– This event showcases a wide variety of ciders from both local and international producers.
2. Geneva Cider Expo
– The Geneva Cider Expo is a popular event that features over 50 cider producers from Switzerland and beyond.
– This trade show is known for its networking opportunities and tasting sessions.
3. Basel Cider Fair
– The Basel Cider Fair is a must-visit for cider enthusiasts, with over 100 exhibitors showcasing their products.
– This event also includes workshops and seminars on cider production and tasting.
4. Lucerne Cider Summit
– The Lucerne Cider Summit is a boutique trade show that focuses on small-batch and artisanal ciders.
– This event is perfect for cider makers looking to connect with like-minded individuals in the industry.
5. Bern Cider Conclave
– The Bern Cider Conclave brings together cider producers, distributors, and retailers for a day of networking and collaboration.
– This event also features panel discussions on the latest trends in the cider market.
6. Lausanne Cider Showcase
– The Lausanne Cider Showcase is a premium trade show that highlights high-end ciders from Switzerland and abroad.
– This event attracts a sophisticated audience of cider connoisseurs and industry professionals.
7. St. Gallen Cider Symposium
– The St. Gallen Cider Symposium is a platform for cider producers to exchange ideas and innovations in cider making.
– This event also includes a competition for the best cider of the year.
8. Lugano Cider Expo
– The Lugano Cider Expo is a growing trade show that features a diverse range of ciders from different regions.
– This event is a great opportunity for cider makers to showcase their products to a new audience.
9. Neuchatel Cider Festival
– The Neuchatel Cider Festival is a family-friendly event that celebrates the rich tradition of cider making in Switzerland.
– This trade show includes live music, food stalls, and interactive activities for all ages.
10. Fribourg Cider Fair
– The Fribourg Cider Fair is a popular event that attracts cider lovers from all over Switzerland.
– This trade show features a wide selection of ciders, as well as educational sessions on cider production and tasting.
Insights:
The cider industry in Switzerland is expected to continue its growth trajectory in 2026, with an estimated production volume of 120,000 hectoliters and a market size of CHF 25 million. The demand for craft and artisanal ciders is driving innovation in the market, with producers focusing on unique flavors and high-quality ingredients. As consumer interest in cider continues to rise, trade shows and festivals play a crucial role in connecting producers with distributors and retailers, driving the industry forward.
Related Analysis: View Previous Industry Report