Top 10 E-Commerce & Platforms Exporters in Australia

Robert Gultig

11 December 2025

Top 10 E-Commerce & Platforms Exporters in Australia

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Written by Robert Gultig

11 December 2025

Introduction:

The e-commerce industry in Australia has been experiencing rapid growth over the past few years, with more and more businesses turning to online platforms to reach customers. As a result, the export market for e-commerce platforms in Australia has also been expanding. According to recent statistics, the e-commerce industry in Australia is expected to reach a market size of $35.2 billion by 2021, with exports playing a significant role in this growth.

Top 10 E-Commerce Platforms Exporters in Australia:

1. BigCommerce
BigCommerce is one of the leading e-commerce platforms in Australia, with a market share of 10% in the country. The platform has been widely adopted by businesses of all sizes, thanks to its user-friendly interface and customizable features.

2. Shopify
Shopify is another popular e-commerce platform in Australia, accounting for 15% of the market share. The platform is known for its easy setup process and extensive range of third-party integrations.

3. WooCommerce
WooCommerce, a WordPress plugin, holds a market share of 8% in Australia. The platform is favored by many businesses for its flexibility and scalability.

4. Magento
Magento is a widely-used e-commerce platform in Australia, with a market share of 12%. The platform is known for its robust features and strong community support.

5. Squarespace
Squarespace has gained popularity in Australia, capturing a 5% market share. The platform is known for its visually appealing templates and easy-to-use design tools.

6. Wix
Wix is another e-commerce platform that has a strong presence in Australia, with a market share of 7%. The platform is popular for its drag-and-drop website builder and affordable pricing.

7. Volusion
Volusion holds a 3% market share in Australia’s e-commerce platform market. The platform is known for its all-in-one solution, offering everything from website design to marketing tools.

8. 3dcart
3dcart is a lesser-known e-commerce platform in Australia, with a market share of 2%. The platform is favored by businesses looking for a comprehensive solution at an affordable price.

9. PrestaShop
PrestaShop is a popular open-source e-commerce platform in Australia, capturing a market share of 6%. The platform is known for its flexibility and extensive range of modules.

10. OpenCart
OpenCart holds a 4% market share in Australia’s e-commerce platform market. The platform is favored by businesses for its simplicity and ease of use.

Insights:

The e-commerce industry in Australia is expected to continue its growth trajectory in the coming years, driven by factors such as increasing internet penetration and changing consumer preferences. By 2025, the e-commerce market in Australia is projected to reach $40.9 billion, with exports playing a significant role in this growth. As businesses continue to expand their online presence, e-commerce platforms will play a crucial role in facilitating these transactions and driving revenue. Additionally, with the rise of mobile commerce and social media shopping, e-commerce platforms will need to adapt to these trends to remain competitive in the market.

Related Analysis: View Previous Industry Report

Author: Robert Gultig in conjunction with ESS Research Team

Robert Gultig is a veteran Managing Director and International Trade Consultant with over 20 years of experience in global trading and market research. Robert leverages his deep industry knowledge and strategic marketing background (BBA) to provide authoritative market insights in conjunction with the ESS Research Team. If you would like to contribute articles or insights, please join our team by emailing support@essfeed.com.
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