Baskin-Robbins Canada, in partnership with BGC (formerly Boys and Girls Clubs of Canada), recently made a generous donation of $30,000 through its 2024 Pink Spoon fundraiser. The campaign, which took place throughout the month of September, involved donating $1 from the sale of every Baskin-Robbins’ new Non-Dairy Real Fruit Smoothies (available in mango or strawberry) to BGC Canada.
Natalie Joseph, spokesperson for Baskin-Robbins in Canada, expressed gratitude for the growing partnership with BGC Canada and the support received from Canadian guests. She emphasized that the success of their annual fundraisers would not be possible without the generosity of the community. Together, as champions of BGC Canada, they have made a significant impact on the lives of young people across the country.
Brooke Duval, senior director of Partnerships & Philanthropy at BGC Canada, expressed appreciation for Baskin-Robbins and its guests’ commitment to their work. The funds raised through the Pink Spoon fundraiser will enable BGC Canada to enhance their programs and reach more youth nationwide. Duval looks forward to continuing the partnership with Baskin-Robbins and collaborating to create stronger communities.
The donation from Baskin-Robbins Canada underscores the importance of corporate social responsibility and supporting initiatives that benefit youth and communities. By engaging in charitable activities like the Pink Spoon fundraiser, companies can make a positive impact and contribute to meaningful causes.
Baskin-Robbins’ involvement in philanthropic efforts not only demonstrates their commitment to social good but also strengthens their brand reputation. Consumers are increasingly drawn to businesses that prioritize giving back and making a difference in society. Through partnerships with organizations like BGC Canada, companies can align their values with their actions and create positive change.
In conclusion, the $30,000 donation from Baskin-Robbins Canada to BGC Canada highlights the power of collaboration and community support in making a difference. By working together, businesses and organizations can leverage their resources to create positive outcomes and improve the lives of those in need. The success of the Pink Spoon fundraiser serves as a reminder of the impact that corporate philanthropy can have on society and underscores the importance of giving back to support our communities.