The Ontario government is investing up to $6 million in the Ontario Craft Cider Marketing Fund over the next six years to help provincial craft cideries market their products to more consumers and stimulate growth across the sector.
With over 60 craft cideries across the province, this investment will:
- Stimulate long-term growth in Ontario’s craft cider sector;
- Enhance consumer awareness of Ontario craft cider products; and
- Accelerate the ability of our cideries to take advantage of new market opportunities.
The Ontario government’s Small Cidery Program also helps cideries grow and increase the scale of their operations, with grants of up to $220,000 to hire more staff and purchase new state-of-the-art equipment.
The Ontario Craft Cider Association is also receiving up to $89,200 to expand the DrinkON Apples Certification, which will help more consumers identify apple cider products made with 100 per cent Ontario apples.