Unique Snacks Introduces Knead ‘Ems: A New Innovation in the Mini Pretzel Category
Unique Snacks, a sixth-generation family-owned snack company, has recently unveiled its latest product offering, Knead ‘Ems. This new addition to their product portfolio is a testament to the company’s commitment to innovation and responding to consumer demand in the snack industry.
Justin Spannuth, the Chief Operating Officer of Unique Snacks, shared insights into the development of Knead ‘Ems, stating, “We recognized the perfect opportunity to innovate and respond to consumer demand in the mini pretzel category by creating a higher-quality snack made with fewer ingredients and more flavor.” This dedication to quality and consumer satisfaction is evident in the creation of Knead ‘Ems.
The bite-sized, artisan-style mini pretzels are crafted using an all-new sourdough recipe that adds a unique tang and crunch to this snacking staple. Spannuth highlighted the difference between Knead ‘Ems and other mini pretzels on the market, noting that many competitors prioritize quantity over flavor and quality, leading to declining sales and major brands exiting the category. This shift in the market landscape presented an opportunity for Unique Snacks to offer a superior mini pretzel that stands out for its taste and quality.
Spannuth emphasized the company’s core principles of using simple and fewer ingredients, coupled with innovative baking techniques, to create a product that not only tastes better but is also better for consumers. By focusing on quality and flavor, Unique Snacks aims to provide a snack option that exceeds consumer expectations and sets a new standard in the mini pretzel category.
Knead ‘Ems are free from preservatives, added sugars, artificial colors, and flavors, making them a healthier snacking choice. Additionally, these mini pretzels are non-GMO and vegan-friendly, catering to a diverse range of dietary preferences. The product is available in an 11-ounce bag with a suggested retail price of $3.79-$3.99, making it an affordable and accessible option for consumers seeking a high-quality snack.
In a competitive market where taste and quality are paramount, Unique Snacks has set itself apart with the launch of Knead ‘Ems. By prioritizing flavor, quality, and consumer satisfaction, the company has once again demonstrated its commitment to innovation and excellence in the snack industry.
As consumers continue to seek out healthier and more flavorful snack options, Unique Snacks remains at the forefront of delivering products that meet these evolving preferences. With Knead ‘Ems, the company has raised the bar for mini pretzels, offering a snack that not only tastes great but also aligns with the values of today’s health-conscious consumers.
In conclusion, Unique Snacks’ introduction of Knead ‘Ems represents a significant milestone in the company’s product development journey. With a focus on quality, flavor, and consumer satisfaction, Knead ‘Ems is poised to become a new favorite in the snack aisle, appealing to discerning consumers who value taste and quality in their snacks.
