TruMoo, a farmer-owned brand from Dairy Farmers of America (DFA), is excited to announce the launch of their new product, TruMoo Zero whole chocolate milk. This innovative beverage offers a higher protein and lower sugar option for consumers looking to enhance their daily nutrition.
According to DFA, TruMoo Zero provides the rich and creamy taste of regular chocolate milk, but with added benefits. With 13 grams of protein per serving, which is 50% more than traditional chocolate milk, and no added sugar, TruMoo Zero is designed to appeal to individuals seeking to increase their protein intake while reducing their sugar consumption.
Rachel Kyllo, Chief Marketing Officer of Dairy Brands at Dairy Farmers of America, expressed the company’s excitement about the new product. “We know that many consumers today are interested in increasing protein consumption and reducing sugar intake,” Kyllo said. “TruMoo Zero provides these benefits while delivering the same great taste that TruMoo chocolate milk fans love.”
Made with real dairy milk, TruMoo Zero is lactose-free and naturally provides eight grams of complete protein from dairy, with an additional five grams from an innovative milk protein concentrate. This protein-packed chocolate milk can be enjoyed on its own as a snack or treat, or used to boost the protein content of post-workout options like smoothies or overnight oats.
TruMoo Zero will be available in 48-ounce extended shelf-life bottles and 64-ounce fresh bottles. Consumers can find the product at most Target stores nationwide, as well as select retailers on the west coast and northeast, including Albertson’s, Shaw’s, Market Basket, Walmart, and Stop & Shop.
With the launch of TruMoo Zero, Dairy Farmers of America aims to provide a delicious and nutritious option for consumers looking to make healthier choices without sacrificing taste. Whether enjoyed as a standalone beverage or incorporated into recipes and post-workout snacks, TruMoo Zero offers a convenient and tasty way to increase protein intake and reduce sugar consumption.
In conclusion, TruMoo Zero is a welcome addition to the TruMoo product line, offering a satisfying and nutritious option for chocolate milk lovers. With its higher protein content and lower sugar profile, this innovative beverage is sure to appeal to a wide range of consumers looking for a delicious and health-conscious choice in their dairy products.