Top 10 Supermarket Chains in Vietnam by Market Share

Introduction

Vietnam’s retail industry has been experiencing rapid growth in recent years, driven by the country’s strong economic performance and increasing consumer spending. Supermarkets play a crucial role in the retail landscape, offering a wide range of products and convenience to customers. In this report, we will explore the top 10 supermarket chains in Vietnam by market share, highlighting their key financial data, industry insights, and market trends.

1. Big C

Big C is one of the largest supermarket chains in Vietnam, owned by the French retail group Casino. With a strong presence in major cities like Hanoi and Ho Chi Minh City, Big C offers a wide range of products including groceries, electronics, and household items. The supermarket chain has been expanding its footprint in Vietnam, with plans to open more stores in the coming years.

2. Lotte Mart

Lotte Mart is a popular supermarket chain in Vietnam, owned by the South Korean conglomerate Lotte Group. Known for its high-quality products and competitive prices, Lotte Mart has a solid market share in Vietnam’s retail industry. The supermarket chain has been investing in technology and e-commerce to enhance its customer experience and stay competitive in the market.

3. Aeon Mall

Aeon Mall is a Japanese retail giant that operates several supermarket chains in Vietnam, including Aeon Mall and Aeon Citimart. With a focus on quality and customer service, Aeon Mall has become a preferred shopping destination for many Vietnamese consumers. The supermarket chain has been expanding its presence in Vietnam, with new stores opening in different cities across the country.

4. Co.op Mart

Co.op Mart is a leading supermarket chain in Vietnam, owned by the country’s largest retail cooperative, Saigon Co.op. With a strong presence in Ho Chi Minh City and other provinces, Co.op Mart offers a wide range of products at competitive prices. The supermarket chain has a loyal customer base and continues to expand its network of stores to serve more consumers.

5. VinMart

VinMart is a subsidiary of Vingroup, one of Vietnam’s largest conglomerates. With a focus on quality and innovation, VinMart has quickly gained market share in the supermarket industry. The supermarket chain offers a diverse range of products, including fresh produce, electronics, and household items. VinMart has been investing in technology and digital solutions to enhance its customer experience and drive growth.

6. Mega Market

Mega Market, formerly known as Metro Cash & Carry, is a well-known supermarket chain in Vietnam that caters to businesses and bulk buyers. With a focus on wholesale and bulk purchases, Mega Market offers a wide range of products at competitive prices. The supermarket chain has a strong market share in the B2B segment and continues to expand its network of stores to serve more customers.

7. Bach Hoa Xanh

Bach Hoa Xanh is a fast-growing supermarket chain in Vietnam that focuses on convenience and affordability. With a network of small-format stores located in residential areas, Bach Hoa Xanh offers a diverse range of products at competitive prices. The supermarket chain has gained popularity among urban consumers looking for quick and convenient shopping options.

8. Satrafoods

Satrafoods is a supermarket chain operated by Saigon Trading Group, one of Vietnam’s leading retail companies. With a focus on quality and customer service, Satrafoods offers a wide range of products at competitive prices. The supermarket chain has a strong market share in Ho Chi Minh City and continues to expand its network of stores to serve more customers.

9. Fivimart

Fivimart is a local supermarket chain in Vietnam that focuses on quality and affordability. With a network of stores in major cities like Hanoi and Da Nang, Fivimart offers a diverse range of products, including fresh produce, groceries, and household items. The supermarket chain has a loyal customer base and continues to expand its presence in the market.

10. Citimart

Citimart is a supermarket chain owned by the Vietnamese retail giant Central Group. With a focus on quality and value, Citimart offers a wide range of products at competitive prices. The supermarket chain has a strong market share in Vietnam’s retail industry and continues to invest in expanding its network of stores to serve more customers.
In conclusion, the supermarket industry in Vietnam is highly competitive, with a diverse range of players vying for market share. Each supermarket chain offers unique products, services, and shopping experiences to attract and retain customers. As the retail landscape continues to evolve, it will be interesting to see how these top 10 supermarket chains adapt to changing consumer preferences and market trends to maintain their competitive edge.