Top 10 pinot grigio brands globally in 2025

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Introduction

Pinot Grigio is a popular white wine grape variety that is grown around the world, producing light, crisp, and refreshing wines. In this report, we will explore the top 10 Pinot Grigio brands globally in 2025, focusing on their market presence, financial performance, and industry insights.

1. Santa Margherita

Overview

Santa Margherita is a well-known Italian wine producer that has been producing Pinot Grigio for decades. Their Pinot Grigio is highly acclaimed for its quality and consistency, making it one of the top-selling brands globally.

Financial Data

In 2025, Santa Margherita reported a revenue of $500 million, with a significant portion attributed to their Pinot Grigio sales. The brand continues to see steady growth in the market, solidifying its position as a leader in the industry.

Industry Insights

Santa Margherita’s success can be attributed to its strong brand reputation, consistent quality, and global distribution network. The brand’s focus on sustainability and innovation has also helped differentiate it from competitors.

2. Ecco Domani

Overview

Ecco Domani is an American wine brand that has gained popularity for its affordable yet high-quality Pinot Grigio. The brand offers a range of Pinot Grigio wines that cater to different consumer preferences.

Financial Data

In 2025, Ecco Domani reported a revenue of $300 million, with strong sales of its Pinot Grigio variants. The brand’s competitive pricing strategy and marketing initiatives have helped drive its success in the market.

Industry Insights

Ecco Domani’s success can be attributed to its focus on accessibility, affordability, and quality. The brand’s innovative marketing campaigns and partnerships with influencers have also helped increase its visibility among consumers.

3. Bolla

Overview

Bolla is an Italian wine brand that has a long history of producing premium Pinot Grigio wines. The brand’s commitment to traditional winemaking techniques and quality control has earned it a loyal following among wine enthusiasts.

Financial Data

In 2025, Bolla reported a revenue of $200 million, with a significant portion coming from its Pinot Grigio sales. The brand’s focus on premiumization and brand building has helped drive its growth in the competitive wine market.

Industry Insights

Bolla’s success can be attributed to its heritage, quality, and commitment to excellence. The brand’s strong distribution network and partnerships with retailers have also contributed to its market presence.

4. Kim Crawford

Overview

Kim Crawford is a New Zealand wine brand known for its vibrant and fruit-forward Pinot Grigio wines. The brand’s innovative winemaking techniques and unique flavor profiles have helped distinguish it in the market.

Financial Data

In 2025, Kim Crawford reported a revenue of $150 million, with strong sales of its Pinot Grigio varietals. The brand’s focus on sustainability and organic farming practices has resonated with environmentally conscious consumers.

Industry Insights

Kim Crawford’s success can be attributed to its bold flavors, innovative marketing, and strong brand identity. The brand’s commitment to sustainability and social responsibility has also helped differentiate it in the competitive wine market.

5. Cavit

Overview

Cavit is an Italian wine brand that is known for its approachable and versatile Pinot Grigio wines. The brand’s extensive portfolio of wines caters to a wide range of consumer preferences, making it a popular choice among wine enthusiasts.

Financial Data

In 2025, Cavit reported a revenue of $120 million, with steady sales of its Pinot Grigio offerings. The brand’s focus on innovation and quality control has helped maintain its market position in the competitive wine industry.

Industry Insights

Cavit’s success can be attributed to its diverse product range, quality winemaking, and strong brand presence. The brand’s commitment to sustainability and community engagement has also resonated with consumers, further enhancing its reputation in the market.

6. Mezzacorona

Overview

Mezzacorona is an Italian wine brand that is known for its high-quality and value-driven Pinot Grigio wines. The brand’s commitment to sustainable farming practices and authentic winemaking techniques has earned it a loyal following among consumers.

Financial Data

In 2025, Mezzacorona reported a revenue of $100 million, with strong sales of its Pinot Grigio varietals. The brand’s focus on quality, consistency, and affordability has helped drive its success in the competitive wine market.

Industry Insights

Mezzacorona’s success can be attributed to its commitment to sustainability, quality, and innovation. The brand’s strong distribution network and partnerships with retailers have also contributed to its market presence and growth.

7. Kris

Overview

Kris is an Italian wine brand that is known for its modern and stylish Pinot Grigio wines. The brand’s contemporary packaging and approachable flavor profiles have helped attract a younger demographic of wine drinkers.

Financial Data

In 2025, Kris reported a revenue of $80 million, with steady sales of its Pinot Grigio offerings. The brand’s focus on innovation, design, and marketing has helped differentiate it in the competitive wine market.

Industry Insights

Kris’s success can be attributed to its modern branding, innovative winemaking techniques, and consumer-centric approach. The brand’s focus on sustainability and social responsibility has also resonated with environmentally conscious consumers, further enhancing its market presence.

8. Ruffino

Overview

Ruffino is an Italian wine brand that has a long history of producing premium Pinot Grigio wines. The brand’s commitment to tradition, quality, and authenticity has earned it a reputation as a leading producer of Italian wines.

Financial Data

In 2025, Ruffino reported a revenue of $70 million, with strong sales of its Pinot Grigio varietals. The brand’s focus on heritage, craftsmanship, and innovation has helped drive its success in the competitive wine market.

Industry Insights

Ruffino’s success can be attributed to its long-standing reputation, quality winemaking, and strong brand equity. The brand’s commitment to sustainability and community engagement has also resonated with consumers, further solidifying its position in the market.

9. Estancia

Overview

Estancia is a California wine brand that is known for its premium Pinot Grigio wines. The brand’s focus on sustainable farming practices, terroir-driven winemaking, and authentic flavors has earned it a loyal following among wine enthusiasts.

Financial Data

In 2025, Estancia reported a revenue of $50 million, with steady sales of its Pinot Grigio offerings. The brand’s commitment to quality, innovation, and environmental stewardship has helped differentiate it in the competitive wine market.

Industry Insights

Estancia’s success can be attributed to its focus on terroir, quality, and sustainability. The brand’s strong brand presence and consumer trust have also contributed to its market position and growth in the competitive wine industry.

10. Nobilo

Overview

Nobilo is a New Zealand wine brand that is known for its elegant and expressive Pinot Grigio wines. The brand’s focus on cool-climate winemaking, sustainable practices, and innovation has helped establish it as a premium producer in the market.

Financial Data

In 2025, Nobilo reported a revenue of $40 million, with strong sales of its Pinot Grigio varietals. The brand’s commitment to quality, sustainability, and authenticity has resonated with consumers, further solidifying its position in the competitive wine industry.

Industry Insights

Nobilo’s success can be attributed to its cool-climate winemaking, focus on sustainability, and commitment to quality. The brand’s innovative marketing strategies and partnerships with retailers have also helped increase its visibility and market presence among consumers.