Introduction
In 2025, the global market for overproof rum continues to grow, with various countries importing significant quantities of this high-proof distilled spirit. This report will highlight the top 10 overproof rum importing countries in the world, focusing on their import volumes, key industry players, and market trends.
1. United States
Import Volume
The United States remains one of the largest importers of overproof rum in the world, with a growing demand for high-proof spirits among consumers. In 2025, the country imported over 500,000 liters of overproof rum, representing a significant portion of the global market.
Key Players
Major players in the overproof rum market in the United States include Bacardi, Captain Morgan, and Goslings, among others. These companies dominate the market with their wide range of overproof rum products catering to different consumer preferences.
Market Trends
The overproof rum market in the United States is witnessing a trend towards premiumization, with consumers increasingly willing to pay a premium for high-quality overproof rum brands. Craft distilleries are also gaining popularity, offering unique and artisanal overproof rum products to discerning consumers.
2. United Kingdom
Import Volume
The United Kingdom is another major importer of overproof rum, with a growing demand for high-proof spirits in the country. In 2025, the UK imported over 300,000 liters of overproof rum, indicating a strong market for this distilled spirit.
Key Players
Key players in the overproof rum market in the United Kingdom include Diageo, Pernod Ricard, and William Grant & Sons, among others. These companies have a strong presence in the market, offering a wide range of overproof rum products to cater to diverse consumer preferences.
Market Trends
The overproof rum market in the United Kingdom is experiencing a trend towards innovation, with companies launching new and unique overproof rum products to capture consumer interest. Flavored overproof rums and limited edition releases are gaining popularity among consumers looking for novel drinking experiences.
3. Germany
Import Volume
Germany is a significant importer of overproof rum, with a growing consumer base for high-proof spirits in the country. In 2025, Germany imported over 200,000 liters of overproof rum, indicating a steady demand for this distilled spirit.
Key Players
Major players in the overproof rum market in Germany include Berentzen, Pott Rum, and Schladerer, among others. These companies offer a diverse range of overproof rum products, catering to different consumer preferences and taste profiles.
Market Trends
The overproof rum market in Germany is seeing a trend towards sustainability, with consumers increasingly concerned about the environmental impact of their purchases. Companies are responding by introducing eco-friendly packaging and production practices to appeal to environmentally conscious consumers.
4. France
Import Volume
France is a notable importer of overproof rum, with a strong tradition of rum consumption in the country. In 2025, France imported over 150,000 liters of overproof rum, reflecting the enduring popularity of this distilled spirit among French consumers.
Key Players
Key players in the overproof rum market in France include La Martiniquaise, Bardinet, and Les Grands Chais de France, among others. These companies have a long history of producing high-quality overproof rum products that resonate with French consumers.
Market Trends
The overproof rum market in France is witnessing a trend towards authenticity, with consumers seeking out overproof rum brands with a genuine heritage and provenance. Craft overproof rums and limited edition releases are particularly popular among French consumers looking for unique and premium drinking experiences.
5. Canada
Import Volume
Canada is a significant importer of overproof rum, with a growing demand for high-proof spirits in the country. In 2025, Canada imported over 100,000 liters of overproof rum, indicating a strong market for this distilled spirit among Canadian consumers.
Key Players
Major players in the overproof rum market in Canada include Corby Spirit and Wine, PMA Canada, and Diamond Estates Wines & Spirits, among others. These companies offer a wide range of overproof rum products to cater to diverse consumer preferences and taste profiles.
Market Trends
The overproof rum market in Canada is experiencing a trend towards experimentation, with consumers willing to try new and innovative overproof rum products. Flavored overproof rums and barrel-aged releases are gaining popularity among Canadian consumers looking for unique drinking experiences.
6. Netherlands
Import Volume
The Netherlands is a notable importer of overproof rum, with a growing consumer base for high-proof spirits in the country. In 2025, the Netherlands imported over 80,000 liters of overproof rum, reflecting a steady demand for this distilled spirit among Dutch consumers.
Key Players
Key players in the overproof rum market in the Netherlands include De Kuyper Royal Distillers, Lucas Bols, and Hooghoudt, among others. These companies have a strong presence in the market, offering a diverse range of overproof rum products to appeal to different consumer preferences.
Market Trends
The overproof rum market in the Netherlands is seeing a trend towards premiumization, with consumers willing to pay a premium for high-quality overproof rum brands. Craft overproof rums and small-batch releases are gaining popularity among Dutch consumers looking for unique and artisanal drinking experiences.
7. Australia
Import Volume
Australia is a significant importer of overproof rum, with a growing demand for high-proof spirits in the country. In 2025, Australia imported over 70,000 liters of overproof rum, indicating a strong market for this distilled spirit among Australian consumers.
Key Players
Major players in the overproof rum market in Australia include Lion, Diageo, and Coca-Cola Amatil, among others. These companies have a significant presence in the market, offering a wide range of overproof rum products to cater to diverse consumer preferences.
Market Trends
The overproof rum market in Australia is witnessing a trend towards innovation, with companies launching new and unique overproof rum products to capture consumer interest. Flavored overproof rums and ready-to-drink options are gaining popularity among Australian consumers looking for convenient and novel drinking experiences.
8. Spain
Import Volume
Spain is a notable importer of overproof rum, with a long history of rum consumption in the country. In 2025, Spain imported over 50,000 liters of overproof rum, reflecting the enduring popularity of this distilled spirit among Spanish consumers.
Key Players
Key players in the overproof rum market in Spain include Osborne, Beam Suntory, and Destilerías Túnel, among others. These companies have a strong presence in the market, offering a diverse range of overproof rum products to cater to different consumer preferences and taste profiles.
Market Trends
The overproof rum market in Spain is experiencing a trend towards authenticity, with consumers seeking out overproof rum brands with a genuine heritage and provenance. Traditional overproof rums and vintage releases are particularly popular among Spanish consumers looking for premium and unique drinking experiences.
9. Italy
Import Volume
Italy is a significant importer of overproof rum, with a growing demand for high-proof spirits in the country. In 2025, Italy imported over 40,000 liters of overproof rum, indicating a strong market for this distilled spirit among Italian consumers.
Key Players
Major players in the overproof rum market in Italy include Illva Saronno, Gruppo Campari, and Molinari, among others. These companies dominate the market with their wide range of overproof rum products catering to different consumer preferences.
Market Trends
The overproof rum market in Italy is witnessing a trend towards experimentation, with consumers willing to try new and innovative overproof rum products. Craft overproof rums and limited edition releases are gaining popularity among Italian consumers looking for unique drinking experiences.
10. Russia
Import Volume
Russia is a notable importer of overproof rum, with a growing consumer base for high-proof spirits in the country. In 2025, Russia imported over 30,000 liters of overproof rum, reflecting a steady demand for this distilled spirit among Russian consumers.
Key Players
Key players in the overproof rum market in Russia include Synergy Group, Russian Standard, and Beluga Group, among others. These companies have a strong presence in the market, offering a diverse range of overproof rum products to appeal to different consumer preferences.
Market Trends
The overproof rum market in Russia is seeing a trend towards premiumization, with consumers willing to pay a premium for high-quality overproof rum brands. Craft overproof rums and small-batch releases are gaining popularity among Russian consumers looking for unique and artisanal drinking experiences.
In conclusion, the global market for overproof rum is diverse and dynamic, with various countries importing significant quantities of this high-proof distilled spirit. The top 10 overproof rum importing countries in the world in 2025 showcase a growing demand for high-quality overproof rum products, with key industry players driving innovation and catering to diverse consumer preferences. As consumer tastes evolve and market trends continue to shift, the overproof rum industry is poised for further growth and expansion in the years to come.
