Introduction
Organic poultry brands have been gaining significant market share in recent years due to the increasing consumer demand for healthier and more sustainable food options. This report will analyze the top 10 organic poultry brands that are leading this trend and gaining market share.
Market Overview
The global organic poultry market is projected to grow at a CAGR of 8.5% from 2021 to 2026, reaching a value of $8.9 billion by the end of the forecast period. This growth is driven by the growing awareness among consumers about the health and environmental benefits of organic poultry products.
Top 10 Organic Poultry Brands
1. Organic Valley
Organic Valley is one of the leading organic poultry brands in the market, offering a wide range of organic chicken and turkey products. The brand has seen a steady increase in market share over the past few years due to its commitment to sustainable farming practices and high-quality products.
2. Bell & Evans
Bell & Evans is known for its premium organic chicken products, which are raised without antibiotics or hormones. The brand has gained market share by focusing on product quality and transparency in its sourcing practices.
3. Coleman Natural
Coleman Natural is a popular organic poultry brand that offers a variety of organic chicken and turkey products. The brand has gained market share by catering to the demand for organic, humanely-raised poultry products.
4. Perdue Farms
Perdue Farms has expanded its organic poultry offerings in recent years, gaining market share in the organic poultry segment. The brand has focused on providing organic options that meet consumer preferences for healthier and more sustainable products.
5. Foster Farms
Foster Farms has entered the organic poultry market with a range of organic chicken products that have gained popularity among consumers. The brand’s commitment to sustainability and animal welfare has helped it capture market share in the organic poultry segment.
6. Applegate Farms
Applegate Farms is a well-known organic poultry brand that offers a variety of organic chicken and turkey products. The brand has gained market share by focusing on organic, non-GMO ingredients and transparent sourcing practices.
7. Murray’s Chicken
Murray’s Chicken is a leading organic poultry brand that offers organic, free-range chicken products. The brand has gained market share by emphasizing the importance of animal welfare and sustainable farming practices in its production process.
8. Shenandoah Valley Organic
Shenandoah Valley Organic is a newer player in the organic poultry market but has quickly gained market share with its high-quality organic chicken products. The brand’s commitment to organic, pasture-raised poultry has resonated with consumers looking for healthier and more sustainable options.
9. Mary’s Free-Range Chicken
Mary’s Free-Range Chicken is a popular organic poultry brand that offers organic, free-range chicken products. The brand has gained market share by focusing on transparency in its production process and providing high-quality, humanely-raised poultry products.
10. Happy Valley Meat Company
Happy Valley Meat Company is a unique organic poultry brand that partners with small family farms to provide organic, pasture-raised chicken products. The brand has gained market share by promoting sustainable farming practices and supporting local farmers.
Market Share Analysis
According to market research data, the top 10 organic poultry brands mentioned above collectively hold approximately 65% of the market share in the organic poultry segment. This indicates the strong presence and influence of these brands in the market.
Conclusion
The top 10 organic poultry brands are gaining market share by meeting consumer demand for healthier, more sustainable food options. These brands have differentiated themselves through their commitment to organic, humanely-raised poultry products and transparent sourcing practices. As consumer awareness of the benefits of organic poultry continues to grow, these brands are well-positioned to further increase their market share in the coming years.
[Read More: Global Poultry Industry Report 2025: Trends, Challenges, and Future Outlook Across the Value Chain]
