Top 10 licensed lager producers by global brand volume

Top 10 Licensed Lager Producers by Global Brand Volume

Introduction

Licensed lager producers play a significant role in the global beer market, with many well-known brands that are enjoyed by consumers worldwide. In this report, we will be focusing on the top 10 licensed lager producers based on their brand volume. Brand volume refers to the total number of units of a particular brand sold in a given period, typically measured in hectoliters.

1. Anheuser-Busch InBev

Anheuser-Busch InBev is the largest beer producer in the world and is known for brands such as Budweiser, Stella Artois, and Corona. In 2020, the company reported a global brand volume of over 430 million hectoliters, solidifying its position as the top licensed lager producer.

2. Heineken

Heineken is another major player in the licensed lager market, with brands like Heineken, Amstel, and Tiger Beer under its portfolio. The company’s global brand volume in 2020 was around 233 million hectoliters, making it the second-largest licensed lager producer.

3. Carlsberg Group

Carlsberg Group is a Danish brewing company that produces popular lager brands such as Carlsberg, Tuborg, and Kronenbourg 1664. In 2020, the company’s global brand volume was approximately 112 million hectoliters, securing its spot as the third-largest licensed lager producer.

4. Molson Coors Beverage Company

Molson Coors is a multinational brewing company that owns brands like Coors Light, Miller Lite, and Blue Moon. The company’s global brand volume in 2020 was around 81 million hectoliters, placing it fourth on the list of top licensed lager producers.

5. Tsingtao Brewery

Tsingtao Brewery is a Chinese beer producer known for its flagship brand, Tsingtao Beer. The company’s global brand volume in 2020 was approximately 57 million hectoliters, making it the fifth-largest licensed lager producer in the world.

6. Asahi Group Holdings

Asahi Group Holdings is a Japanese brewing company that owns brands like Asahi Super Dry, Peroni, and Grolsch. The company reported a global brand volume of around 42 million hectoliters in 2020, placing it sixth on the list of top licensed lager producers.

7. Kirin Holdings

Kirin Holdings is another major player in the global beer market, with brands such as Kirin Ichiban, Kirin Lager, and Four Roses Bourbon. The company’s global brand volume in 2020 was approximately 40 million hectoliters, ranking it seventh among licensed lager producers.

8. SABMiller

SABMiller was a multinational brewing company that was acquired by Anheuser-Busch InBev in 2016. The company’s brands included Peroni, Pilsner Urquell, and Miller Genuine Draft. In 2015, SABMiller reported a global brand volume of over 30 million hectoliters, placing it eighth on the list.

9. Asahi Breweries

Asahi Breweries is a subsidiary of Asahi Group Holdings and is one of the leading beer producers in Japan. The company’s brands include Asahi Super Dry, Asahi Prime Brew, and Asahi Style Free. In 2020, Asahi Breweries reported a global brand volume of around 25 million hectoliters, ranking it ninth among licensed lager producers.

10. Diageo

Diageo is a British multinational beverage company that produces a wide range of alcoholic beverages, including lagers like Guinness and Harp Lager. The company’s global brand volume in 2020 was approximately 20 million hectoliters, placing it tenth on the list of top licensed lager producers.

Conclusion

In conclusion, the global beer market is dominated by a few key players who produce a wide variety of licensed lager brands enjoyed by consumers around the world. Anheuser-Busch InBev, Heineken, and Carlsberg Group are among the top licensed lager producers by global brand volume, with each company bringing its own unique offerings to the market. As consumer preferences continue to evolve, these companies will need to adapt and innovate to maintain their positions in the competitive beer industry.