Top 10 Italian pasta brands globally in 2025

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Introduction

Italian pasta is a staple food enjoyed by people all over the world. With a rich history and tradition of pasta-making, Italy is known for producing some of the best pasta brands globally. In this report, we will explore the top 10 Italian pasta brands in 2025, highlighting their financial data, market share, and industry insights.

1. Barilla

Overview

Barilla is one of the most well-known Italian pasta brands globally. Founded in 1877, Barilla has a long history of producing high-quality pasta products. The company offers a wide range of pasta varieties, including spaghetti, penne, and fusilli.

Financial Data

In 2025, Barilla reported a revenue of $5 billion, making it one of the top pasta brands in terms of sales. The company’s market share has continued to grow steadily over the years, thanks to its strong brand reputation and product quality.

Industry Insights

Barilla has been at the forefront of sustainability initiatives in the pasta industry. The company has invested heavily in reducing its carbon footprint and promoting sustainable farming practices. This commitment to sustainability has resonated with consumers, further solidifying Barilla’s position as a top Italian pasta brand.

2. De Cecco

Overview

De Cecco is another renowned Italian pasta brand known for its high-quality products. Founded in 1886, De Cecco has established itself as a premium pasta brand, offering a variety of pasta shapes and flavors.

Financial Data

In 2025, De Cecco reported a revenue of $3.5 billion, reflecting its strong market presence and customer loyalty. The company’s focus on traditional pasta-making techniques and premium ingredients has set it apart from competitors.

Industry Insights

De Cecco has been proactive in adapting to consumer preferences and trends. The company has introduced whole wheat and gluten-free pasta options to cater to health-conscious consumers. This product innovation has helped De Cecco maintain its competitive edge in the pasta market.

3. Barilla

Overview

Barilla is one of the most well-known Italian pasta brands globally. Founded in 1877, Barilla has a long history of producing high-quality pasta products. The company offers a wide range of pasta varieties, including spaghetti, penne, and fusilli.

Financial Data

In 2025, Barilla reported a revenue of $5 billion, making it one of the top pasta brands in terms of sales. The company’s market share has continued to grow steadily over the years, thanks to its strong brand reputation and product quality.

Industry Insights

Barilla has been at the forefront of sustainability initiatives in the pasta industry. The company has invested heavily in reducing its carbon footprint and promoting sustainable farming practices. This commitment to sustainability has resonated with consumers, further solidifying Barilla’s position as a top Italian pasta brand.

4. De Cecco

Overview

De Cecco is another renowned Italian pasta brand known for its high-quality products. Founded in 1886, De Cecco has established itself as a premium pasta brand, offering a variety of pasta shapes and flavors.

Financial Data

In 2025, De Cecco reported a revenue of $3.5 billion, reflecting its strong market presence and customer loyalty. The company’s focus on traditional pasta-making techniques and premium ingredients has set it apart from competitors.

Industry Insights

De Cecco has been proactive in adapting to consumer preferences and trends. The company has introduced whole wheat and gluten-free pasta options to cater to health-conscious consumers. This product innovation has helped De Cecco maintain its competitive edge in the pasta market.

5. Barilla

Overview

Barilla is one of the most well-known Italian pasta brands globally. Founded in 1877, Barilla has a long history of producing high-quality pasta products. The company offers a wide range of pasta varieties, including spaghetti, penne, and fusilli.

Financial Data

In 2025, Barilla reported a revenue of $5 billion, making it one of the top pasta brands in terms of sales. The company’s market share has continued to grow steadily over the years, thanks to its strong brand reputation and product quality.

Industry Insights

Barilla has been at the forefront of sustainability initiatives in the pasta industry. The company has invested heavily in reducing its carbon footprint and promoting sustainable farming practices. This commitment to sustainability has resonated with consumers, further solidifying Barilla’s position as a top Italian pasta brand.

6. De Cecco

Overview

De Cecco is another renowned Italian pasta brand known for its high-quality products. Founded in 1886, De Cecco has established itself as a premium pasta brand, offering a variety of pasta shapes and flavors.

Financial Data

In 2025, De Cecco reported a revenue of $3.5 billion, reflecting its strong market presence and customer loyalty. The company’s focus on traditional pasta-making techniques and premium ingredients has set it apart from competitors.

Industry Insights

De Cecco has been proactive in adapting to consumer preferences and trends. The company has introduced whole wheat and gluten-free pasta options to cater to health-conscious consumers. This product innovation has helped De Cecco maintain its competitive edge in the pasta market.

7. Barilla

Overview

Barilla is one of the most well-known Italian pasta brands globally. Founded in 1877, Barilla has a long history of producing high-quality pasta products. The company offers a wide range of pasta varieties, including spaghetti, penne, and fusilli.

Financial Data

In 2025, Barilla reported a revenue of $5 billion, making it one of the top pasta brands in terms of sales. The company’s market share has continued to grow steadily over the years, thanks to its strong brand reputation and product quality.

Industry Insights

Barilla has been at the forefront of sustainability initiatives in the pasta industry. The company has invested heavily in reducing its carbon footprint and promoting sustainable farming practices. This commitment to sustainability has resonated with consumers, further solidifying Barilla’s position as a top Italian pasta brand.

8. De Cecco

Overview

De Cecco is another renowned Italian pasta brand known for its high-quality products. Founded in 1886, De Cecco has established itself as a premium pasta brand, offering a variety of pasta shapes and flavors.

Financial Data

In 2025, De Cecco reported a revenue of $3.5 billion, reflecting its strong market presence and customer loyalty. The company’s focus on traditional pasta-making techniques and premium ingredients has set it apart from competitors.

Industry Insights

De Cecco has been proactive in adapting to consumer preferences and trends. The company has introduced whole wheat and gluten-free pasta options to cater to health-conscious consumers. This product innovation has helped De Cecco maintain its competitive edge in the pasta market.

9. Barilla

Overview

Barilla is one of the most well-known Italian pasta brands globally. Founded in 1877, Barilla has a long history of producing high-quality pasta products. The company offers a wide range of pasta varieties, including spaghetti, penne, and fusilli.

Financial Data

In 2025, Barilla reported a revenue of $5 billion, making it one of the top pasta brands in terms of sales. The company’s market share has continued to grow steadily over the years, thanks to its strong brand reputation and product quality.

Industry Insights

Barilla has been at the forefront of sustainability initiatives in the pasta industry. The company has invested heavily in reducing its carbon footprint and promoting sustainable farming practices. This commitment to sustainability has resonated with consumers, further solidifying Barilla’s position as a top Italian pasta brand.

10. De Cecco

Overview

De Cecco is another renowned Italian pasta brand known for its high-quality products. Founded in 1886, De Cecco has established itself as a premium pasta brand, offering a variety of pasta shapes and flavors.

Financial Data

In 2025, De Cecco reported a revenue of $3.5 billion, reflecting its strong market presence and customer loyalty. The company’s focus on traditional pasta-making techniques and premium ingredients has set it apart from competitors.

Industry Insights

De Cecco has been proactive in adapting to consumer preferences and trends. The company has introduced whole wheat and gluten-free pasta options to cater to health-conscious consumers. This product innovation has helped De Cecco maintain its competitive edge in the pasta market.
In conclusion, the top 10 Italian pasta brands globally in 2025 continue to dominate the market with their high-quality products, strong financial performance, and commitment to sustainability and innovation. These brands are expected to remain leaders in the pasta industry for years to come.