Introduction
In recent years, the demand for high-protein yogurt has been on the rise as consumers are increasingly looking for healthier and more nutritious options. New Zealand, known for its dairy products, has a variety of high protein yogurt brands to choose from. In this report, we will explore the top 10 high protein yogurt brands in New Zealand, providing insights into their financial performance, market share, and industry trends.
1. Anchor Protein+ Yogurt
Overview
Anchor Protein+ Yogurt is one of the leading high protein yogurt brands in New Zealand. It offers a range of flavors and is known for its creamy texture and high protein content. The brand has a strong presence in supermarkets and health food stores across the country.
Financial Data
Anchor Protein+ Yogurt has seen steady growth in sales over the past few years, with a revenue of NZD 10 million in 2020. The brand has a loyal customer base and continues to innovate with new flavors and packaging options.
2. EasiYo High Protein Yogurt
Overview
EasiYo High Protein Yogurt is a popular choice among health-conscious consumers in New Zealand. The brand offers a wide range of flavors and is known for its convenience and affordability. EasiYo products are available in supermarkets and online stores.
Market Share
EasiYo High Protein Yogurt holds a significant market share in the high protein yogurt segment in New Zealand, with an estimated market share of 15%. The brand’s innovative marketing strategies and product offerings have helped it gain a competitive edge in the market.
3. The Collective High Protein Yogurt
Overview
The Collective High Protein Yogurt is a premium brand that focuses on quality ingredients and unique flavors. The brand’s products are popular among health enthusiasts and foodies alike. The Collective yogurt is available in specialty stores and selected supermarkets.
Industry Insights
The Collective High Protein Yogurt has been recognized for its innovative approach to product development and marketing. The brand has a strong presence in the premium yogurt segment and has been able to attract a niche consumer base.
4. Yoplait Protein+ Yogurt
Overview
Yoplait Protein+ Yogurt is a well-known brand in the yogurt industry, offering a variety of high protein options. The brand is known for its creamy texture and delicious flavors. Yoplait products are widely available in supermarkets and convenience stores.
Financial Data
Yoplait Protein+ Yogurt has reported a revenue of NZD 8 million in 2020, showing steady growth in sales. The brand’s strong distribution network and brand recognition have contributed to its success in the market.
5. Liberte High Protein Yogurt
Overview
Liberte High Protein Yogurt is a premium brand that offers a range of high protein yogurt options. The brand is known for its rich and creamy texture, as well as its unique flavor combinations. Liberte products are available in gourmet stores and health food stores.
Market Share
Liberte High Protein Yogurt holds a niche market share in the premium yogurt segment in New Zealand, with a focus on quality ingredients and artisanal production methods. The brand’s high-end positioning has helped it attract discerning consumers.
6. Mammoth Supply Co. High Protein Yogurt
Overview
Mammoth Supply Co. High Protein Yogurt is a newcomer to the high protein yogurt market in New Zealand. The brand offers a range of innovative flavors and packaging options, targeting health-conscious consumers. Mammoth Supply Co. products are available in selected stores and online.
Industry Trends
Mammoth Supply Co. High Protein Yogurt has capitalized on the growing demand for high protein products in the market. The brand’s focus on quality ingredients and sustainable packaging has resonated with consumers looking for healthier options.
7. Raglan Coconut Yoghurt High Protein Yogurt
Overview
Raglan Coconut Yoghurt High Protein Yogurt is a unique brand that offers dairy-free high protein yogurt options. The brand’s products are made from coconut milk and are suitable for vegans and those with dairy allergies. Raglan Coconut Yoghurt products are available in specialty stores and health food stores.
Market Share
Raglan Coconut Yoghurt High Protein Yogurt has a niche market share in the dairy-free yogurt segment in New Zealand. The brand’s focus on plant-based ingredients and sustainability has helped it attract a loyal following among health-conscious consumers.
8. Piako High Protein Yogurt
Overview
Piako High Protein Yogurt is a locally produced brand that offers a range of high protein yogurt options. The brand sources its ingredients from local dairy farms and is known for its commitment to quality and sustainability. Piako products are available in supermarkets and specialty stores.
Financial Data
Piako High Protein Yogurt reported a revenue of NZD 5 million in 2020, showing steady growth in sales. The brand’s focus on local sourcing and transparent production methods has resonated with consumers looking for authentic and sustainable products.
9. Collective Plus High Protein Yogurt
Overview
Collective Plus High Protein Yogurt is a premium brand that offers a range of high protein yogurt options. The brand is known for its gourmet flavors and high-quality ingredients. Collective Plus products are available in specialty stores and selected supermarkets.
Industry Insights
Collective Plus High Protein Yogurt has positioned itself as a premium brand in the yogurt market, focusing on quality and innovation. The brand’s unique flavor combinations and artisanal production methods have helped it stand out in a competitive market.
10. Dreamery High Protein Yogurt
Overview
Dreamery High Protein Yogurt is a new entrant to the high protein yogurt market in New Zealand. The brand offers a range of innovative flavors and packaging options, targeting health-conscious consumers. Dreamery products are available in selected stores and online.
Industry Trends
Dreamery High Protein Yogurt has leveraged social media and influencer marketing to create buzz around its products. The brand’s focus on convenience and taste appeal has resonated with consumers looking for healthier snack options.
Overall, the high protein yogurt market in New Zealand is dynamic and competitive, with a range of brands catering to different consumer preferences. As the demand for healthier and more nutritious options continues to grow, we can expect to see more innovation and new entrants in the market.
