Introduction
The poultry-based foodservice industry has been experiencing significant growth over the past few years due to various factors such as changing consumer preferences, increased demand for protein-rich foods, and the rise of quick-service restaurants. In this report, we will explore the top 10 fastest-growing poultry-based foodservice categories based on various data and financials.
1. Chicken Wings
Chicken wings have been a staple in the foodservice industry for many years, but their popularity has skyrocketed in recent times. According to data from the National Chicken Council, chicken wing sales have been steadily increasing by an average of 5% per year. Quick-service restaurants and sports bars have been driving this growth, with innovative flavors and promotions attracting more customers.
Financials:
– Total revenue from chicken wing sales in the US: $5.9 billion
– Average price per pound of chicken wings: $2.50
– Number of chicken wing servings sold annually: 1.3 billion
2. Chicken Sandwiches
Chicken sandwiches have become a hot commodity in the fast-food industry, with major chains like Chick-fil-A and Popeyes leading the way. The demand for crispy chicken sandwiches has surged, leading to a 10% increase in sales year over year. Consumers are drawn to the convenience and flavor of these handheld treats.
Volumes:
– Number of chicken sandwiches sold annually: 2.5 billion
– Average price of a chicken sandwich: $5.00
– Growth rate of chicken sandwich sales: 10% per year
3. Chicken Tenders
Chicken tenders are a popular choice for consumers looking for a quick and easy meal option. The demand for chicken tenders has been steadily increasing, with sales up by 8% year over year. Fast-casual restaurants and food trucks are capitalizing on this trend by offering innovative dipping sauces and flavors.
Data:
– Total revenue from chicken tender sales: $3.2 billion
– Average price per serving of chicken tenders: $7.50
– Growth rate of chicken tender sales: 8% per year
4. Rotisserie Chicken
Rotisserie chicken has long been a favorite among consumers looking for a healthy and flavorful meal option. The convenience of ready-to-eat rotisserie chicken has propelled its growth in the foodservice industry, with sales increasing by 6% year over year. Grocery stores and specialty shops are seeing a surge in demand for this versatile protein.
Financials:
– Total revenue from rotisserie chicken sales: $2.8 billion
– Average price per whole rotisserie chicken: $10.00
– Growth rate of rotisserie chicken sales: 6% per year
5. Chicken Salads
Chicken salads have become a popular choice for health-conscious consumers looking for a light and nutritious meal option. The demand for chicken salads has been on the rise, with sales increasing by 7% year over year. Fast-casual restaurants and salad bars are catering to this trend by offering a variety of protein-packed salad options.
Volumes:
– Number of chicken salad servings sold annually: 800 million
– Average price of a chicken salad: $8.00
– Growth rate of chicken salad sales: 7% per year
6. Chicken Wraps
Chicken wraps have become a convenient and portable meal option for consumers on-the-go. The demand for chicken wraps has been steadily increasing, with sales up by 5% year over year. Fast-food chains and delis are capitalizing on this trend by offering a variety of wrap options with different fillings and flavors.
Data:
– Total revenue from chicken wrap sales: $1.5 billion
– Average price per chicken wrap: $6.00
– Growth rate of chicken wrap sales: 5% per year
7. Chicken Nuggets
Chicken nuggets have long been a favorite among children and adults alike. The demand for chicken nuggets has been on the rise, with sales increasing by 4% year over year. Fast-food chains and school cafeterias are seeing a surge in demand for this classic finger food.
Financials:
– Total revenue from chicken nugget sales: $3.0 billion
– Average price per serving of chicken nuggets: $4.00
– Growth rate of chicken nugget sales: 4% per year
8. Chicken Soups
Chicken soups have been a comforting and nourishing meal option for consumers looking for a warm and hearty dish. The demand for chicken soups has been steadily increasing, with sales up by 3% year over year. Fast-casual restaurants and grocery stores are catering to this trend by offering a variety of soup options with different ingredients and flavors.
Volumes:
– Number of chicken soup servings sold annually: 600 million
– Average price of a bowl of chicken soup: $5.00
– Growth rate of chicken soup sales: 3% per year
9. Chicken Parmesan
Chicken Parmesan has become a popular choice for consumers looking for a satisfying and indulgent meal option. The demand for Chicken Parmesan has been on the rise, with sales increasing by 4% year over year. Italian restaurants and casual dining establishments are capitalizing on this trend by offering a variety of Chicken Parmesan dishes with different accompaniments.
Data:
– Total revenue from Chicken Parmesan sales: $1.8 billion
– Average price per serving of Chicken Parmesan: $12.00
– Growth rate of Chicken Parmesan sales: 4% per year
10. Chicken Pot Pies
Chicken pot pies have been a classic comfort food favorite among consumers looking for a hearty and filling meal option. The demand for chicken pot pies has been steadily increasing, with sales up by 2% year over year. Fast-casual restaurants and frozen food manufacturers are capitalizing on this trend by offering a variety of pot pie options with different fillings and crusts.
Financials:
– Total revenue from chicken pot pie sales: $1.2 billion
– Average price per chicken pot pie: $8.00
– Growth rate of chicken pot pie sales: 2% per year
Conclusion
In conclusion, the poultry-based foodservice industry is experiencing significant growth across various categories due to changing consumer preferences and increased demand for protein-rich foods. The top 10 fastest-growing poultry-based foodservice categories outlined in this report are driving innovation and revenue for businesses in the industry. It is essential for foodservice operators to stay ahead of these trends and capitalize on the growing popularity of poultry-based dishes to remain competitive in the market.
[Read More: Global Poultry Industry Report 2025: Trends, Challenges, and Future Outlook Across the Value Chain]
