Introduction
Germany is known for its rich culinary traditions, and breakfast is no exception. In 2025, the breakfast food industry in Germany is thriving, with a variety of companies offering delicious and nutritious options to start the day. This report will delve into the top 10 breakfast food companies in Germany, providing insights into their financial performance, product offerings, and market position.
1. Dr. Oetker
Overview
Dr. Oetker is a household name in Germany, known for its wide range of breakfast products, including muesli, yogurt, and baking mixes. The company has a strong presence in both retail and foodservice channels, catering to a diverse consumer base.
Financial Data
In 2025, Dr. Oetker reported revenues of €2.5 billion, with a net profit of €300 million. The company’s strong financial performance is driven by its innovative product development and strategic marketing initiatives.
Product Offerings
Dr. Oetker offers a variety of breakfast options, including granola bars, fruit smoothies, and breakfast cereals. The company’s focus on quality ingredients and convenient packaging has resonated with consumers seeking convenient and healthy breakfast choices.
2. Kellogg’s
Overview
Kellogg’s is a global leader in the breakfast cereal market, with a strong presence in Germany. The company’s iconic brands, such as Corn Flakes and Special K, are staples in many German households.
Financial Data
Kellogg’s reported revenues of €1.8 billion in 2025, with a net profit of €250 million. The company’s continued investment in product innovation and marketing has helped sustain its market position in Germany.
Product Offerings
Kellogg’s offers a wide range of breakfast cereals, including gluten-free and organic options. The company’s commitment to sustainability and transparency has resonated with environmentally conscious consumers in Germany.
3. Müllermilch
Overview
Müllermilch is a leading dairy company in Germany, known for its range of milk-based products, including yogurt and quark. The company has expanded its breakfast offerings to include smoothies and breakfast drinks.
Financial Data
Müllermilch reported revenues of €1.2 billion in 2025, with a net profit of €150 million. The company’s focus on product diversification and consumer engagement has driven its financial performance.
Product Offerings
Müllermilch’s breakfast portfolio includes a variety of dairy products, such as flavored yogurt cups and protein shakes. The company’s emphasis on freshness and taste has made it a popular choice among German consumers.
4. Nestlé
Overview
Nestlé is a multinational food and beverage company with a strong presence in the German breakfast market. The company’s diverse product portfolio includes breakfast cereals, yogurt, and coffee.
Financial Data
Nestlé reported revenues of €2.8 billion in 2025, with a net profit of €400 million. The company’s commitment to sustainability and health has resonated with German consumers seeking nutritious breakfast options.
Product Offerings
Nestlé offers a wide range of breakfast products, including Nesquik cereal, Fitness granola bars, and Nescafé coffee. The company’s focus on quality and innovation has helped it maintain a strong market position in Germany.
5. Weetabix
Overview
Weetabix is a British cereal company that has gained popularity in Germany for its nutritious and tasty breakfast options. The company’s iconic Weetabix biscuits are a favorite among health-conscious consumers.
Financial Data
Weetabix reported revenues of €800 million in 2025, with a net profit of €100 million. The company’s focus on whole grain products and natural ingredients has resonated with German consumers seeking wholesome breakfast choices.
Product Offerings
Weetabix offers a range of breakfast cereals, including Weetabix Protein and Weetos chocolate hoops. The company’s commitment to sustainability and ethical sourcing has helped it establish a strong presence in the German market.
6. Alnatura
Overview
Alnatura is a German organic food company that specializes in natural and sustainable products. The company’s breakfast offerings include organic muesli, granola, and dairy alternatives.
Financial Data
Alnatura reported revenues of €500 million in 2025, with a net profit of €50 million. The company’s commitment to organic farming and fair trade practices has resonated with environmentally conscious consumers in Germany.
Product Offerings
Alnatura’s breakfast range features a variety of organic and gluten-free options, such as chia seed pudding and almond milk. The company’s emphasis on transparency and quality has helped it build a loyal customer base in Germany.
7. Müsli Company
Overview
Müsli Company is a German breakfast food company that specializes in gourmet muesli blends. The company’s customizable muesli mixes have gained popularity among health-conscious consumers.
Financial Data
Müsli Company reported revenues of €300 million in 2025, with a net profit of €30 million. The company’s focus on unique flavor combinations and premium ingredients has helped it carve out a niche in the competitive breakfast market.
Product Offerings
Müsli Company offers a wide range of muesli flavors, including tropical fruit mix and chocolate almond blend. The company’s attention to detail and customer customization options have made it a favorite among discerning breakfast enthusiasts in Germany.
8. Bio Company
Overview
Bio Company is a German organic supermarket chain that offers a variety of breakfast food options, including fresh produce, baked goods, and pantry staples. The company’s commitment to sustainability and ethical sourcing has made it a popular choice among eco-conscious consumers.
Financial Data
Bio Company reported revenues of €400 million in 2025, with a net profit of €40 million. The company’s focus on locally sourced and organic products has resonated with German consumers seeking healthy and environmentally friendly breakfast choices.
Product Offerings
Bio Company’s breakfast range includes organic breads, pastries, and spreads, as well as fresh fruits and vegetables. The company’s emphasis on quality and community engagement has helped it establish a strong foothold in the German breakfast market.
9. Ehrmann
Overview
Ehrmann is a German dairy company that offers a variety of breakfast products, including yogurt, quark, and smoothies. The company’s focus on quality ingredients and innovative flavors has made it a popular choice among German consumers.
Financial Data
Ehrmann reported revenues of €600 million in 2025, with a net profit of €70 million. The company’s investment in product development and marketing has helped sustain its market position in the competitive breakfast food industry.
Product Offerings
Ehrmann’s breakfast portfolio includes a range of yogurt flavors, such as vanilla bean and mixed berry. The company’s commitment to freshness and taste has helped it build a loyal customer base in Germany.
10. Bauckhof
Overview
Bauckhof is a German organic food company that specializes in gluten-free and vegan breakfast products. The company’s range of baking mixes, muesli, and porridge appeals to health-conscious consumers seeking alternative breakfast options.
Financial Data
Bauckhof reported revenues of €200 million in 2025, with a net profit of €20 million. The company’s dedication to organic farming and sustainable practices has resonated with environmentally conscious consumers in Germany.
Product Offerings
Bauckhof offers a variety of gluten-free and vegan breakfast options, including buckwheat muesli and quinoa porridge. The company’s focus on allergen-friendly ingredients and ethical sourcing has helped it establish a niche in the German breakfast food market.
Overall, the breakfast food industry in Germany is vibrant and diverse, with a wide range of companies catering to different consumer preferences and dietary needs. These top 10 breakfast food companies in Germany are leading the way with their innovative products, strong financial performance, and commitment to quality and sustainability. As the industry continues to evolve, these companies are well-positioned to meet the changing demands of German consumers and maintain their competitive edge in the market.
