Introduction
The poultry industry in Canada is a significant contributor to the country’s economy, providing jobs and high-quality protein sources for consumers. In this report, we will explore the top 10 best-selling poultry brands in Canada, analyzing their market share, sales volume, and key factors contributing to their success.
1. Maple Leaf Foods
Maple Leaf Foods is one of the leading poultry brands in Canada, known for its high-quality products and commitment to sustainability. The company’s poultry division offers a wide range of products, including fresh and frozen chicken, turkey, and other poultry products. With a strong distribution network and brand recognition, Maple Leaf Foods has captured a significant share of the Canadian poultry market.
Sales Volume:
Maple Leaf Foods reported a total poultry sales volume of 500,000 metric tons in 2020, accounting for 20% of the total poultry market in Canada.
Market Share:
Maple Leaf Foods holds a 15% market share in the Canadian poultry industry, making it one of the top players in the market.
2. Lilydale
Lilydale is another popular poultry brand in Canada, known for its premium quality poultry products and focus on animal welfare. The brand offers a variety of chicken and turkey products, catering to the diverse needs of Canadian consumers.
Sales Volume:
Lilydale reported a total poultry sales volume of 300,000 metric tons in 2020, capturing 12% of the Canadian poultry market.
Market Share:
Lilydale holds a 10% market share in the Canadian poultry industry, positioning itself as a key player in the market.
3. Exceldor
Exceldor is a leading poultry brand in Canada, specializing in chicken products and value-added poultry solutions. The company’s commitment to innovation and product quality has helped it gain a strong foothold in the Canadian poultry market.
Sales Volume:
Exceldor reported a total poultry sales volume of 250,000 metric tons in 2020, representing 10% of the Canadian poultry market.
Market Share:
Exceldor holds a 8% market share in the Canadian poultry industry, making it a significant player in the market.
4. Cargill
Cargill is a global leader in the poultry industry, with a strong presence in Canada. The company offers a wide range of poultry products, including fresh and frozen chicken, turkey, and value-added products.
Sales Volume:
Cargill reported a total poultry sales volume of 200,000 metric tons in 2020, capturing 8% of the Canadian poultry market.
Market Share:
Cargill holds a 6% market share in the Canadian poultry industry, solidifying its position as a key player in the market.
5. Sunrise Farms
Sunrise Farms is a Canadian poultry brand known for its organic and free-range poultry products. The company focuses on sustainable farming practices and high-quality ingredients, catering to health-conscious consumers.
Sales Volume:
Sunrise Farms reported a total poultry sales volume of 150,000 metric tons in 2020, accounting for 6% of the Canadian poultry market.
Market Share:
Sunrise Farms holds a 5% market share in the Canadian poultry industry, establishing itself as a niche player in the market.
6. Tyson Foods
Tyson Foods is a major player in the global poultry industry, with a presence in the Canadian market. The company offers a wide range of poultry products, including fresh and frozen chicken, turkey, and prepared meals.
Sales Volume:
Tyson Foods reported a total poultry sales volume of 120,000 metric tons in 2020, capturing 5% of the Canadian poultry market.
Market Share:
Tyson Foods holds a 4% market share in the Canadian poultry industry, leveraging its global reputation to compete in the Canadian market.
7. Maple Lodge Farms
Maple Lodge Farms is a well-known Canadian poultry brand, offering a variety of chicken and turkey products to consumers. The company is committed to animal welfare and sustainable farming practices, resonating with environmentally conscious consumers.
Sales Volume:
Maple Lodge Farms reported a total poultry sales volume of 100,000 metric tons in 2020, accounting for 4% of the Canadian poultry market.
Market Share:
Maple Lodge Farms holds a 3% market share in the Canadian poultry industry, positioning itself as a key player in the market.
8. Sofina Foods
Sofina Foods is a leading Canadian food company with a strong presence in the poultry industry. The company offers a wide range of poultry products, including fresh and frozen chicken, turkey, and value-added products.
Sales Volume:
Sofina Foods reported a total poultry sales volume of 80,000 metric tons in 2020, capturing 3% of the Canadian poultry market.
Market Share:
Sofina Foods holds a 2% market share in the Canadian poultry industry, solidifying its position as a key player in the market.
9. Olymel
Olymel is a major player in the Canadian poultry industry, offering a diverse range of poultry products to consumers. The company is known for its high-quality products and commitment to food safety.
Sales Volume:
Olymel reported a total poultry sales volume of 70,000 metric tons in 2020, accounting for 3% of the Canadian poultry market.
Market Share:
Olymel holds a 2% market share in the Canadian poultry industry, positioning itself as a key player in the market.
10. Sargent Farms
Sargent Farms is a well-established Canadian poultry brand, offering a variety of chicken and turkey products to consumers. The company is known for its high-quality products and commitment to animal welfare.
Sales Volume:
Sargent Farms reported a total poultry sales volume of 50,000 metric tons in 2020, capturing 2% of the Canadian poultry market.
Market Share:
Sargent Farms holds a 1% market share in the Canadian poultry industry, establishing itself as a niche player in the market.
Conclusion
In conclusion, the Canadian poultry industry is highly competitive, with several strong players vying for market share. The top 10 best-selling poultry brands in Canada have established themselves as key players in the market, catering to a wide range of consumer preferences and needs. As consumer demand for high-quality poultry products continues to grow, these brands will likely continue to innovate and expand their product offerings to maintain their competitive edge in the market.
