Ovation, a guest feedback platform, has recently announced the release of two new product enhancements aimed at helping restaurants gain deeper insights and drive real revenue. The new features, Long-form Surveys and the Call-to-Text Revenue Report, are designed to provide restaurant leaders with the tools they need to understand and prove more without sacrificing the speed and simplicity that Ovation is known for.
The Long-form Surveys feature allows restaurants to collect targeted, in-depth feedback by going beyond quick impressions. Restaurants can now build reusable questions from a centralized bank, choose between automated or static survey types, tailor surveys to specific guest experiences such as dine-in, takeout, or delivery, and analyze responses across locations to identify patterns and opportunities. This feature unlocks a more detailed view of the guest experience, whether restaurants are testing new menu items, gathering post-opening feedback, or diving into operational improvements.
In addition to Long-form Surveys, the release also includes the Call-to-Text Revenue Report, which tracks revenue generated from guest interactions through Ovation’s Call-to-Text feature. This feature allows restaurants to collect feedback seamlessly while providing guests with the information they need in a timely manner.
Ovation has also partnered with three integrations, Opus, Paytronix, and Qu, to help restaurants gain value from their feedback. With Opus, operators can automatically create employee training based on specific feedback, turning insights into action. The Paytronix integration enables surveys to be sent directly to guests who use their loyalty accounts when ordering. Meanwhile, Qu’s POS integration prints dynamic QR codes on receipts, linking order details with guest feedback for richer, more actionable insights.
Included in this release is a list of companies that are part of the Ovation story. Ovation is a guest experience platform for multi-unit restaurants that starts with a simple 2-question survey to drive revenue, streamline guest recovery, and improve operations. Leading brands like Dave’s Hot Chicken use Ovation to gather more feedback, recover guests in real-time, and continuously improve their operations.
Qu is another company featured in this story, and they are a restaurant technology company that is evolving POS systems for a more sustainable future. With a unified commerce platform, Qu’s products go beyond fragmented ordering and tech experiences to create healthier connections for restaurant operating teams and stakeholders.
Overall, Ovation’s new product enhancements are designed to provide restaurants with the tools they need to gain deeper insights, drive revenue, and improve their operations. By leveraging features like Long-form Surveys and the Call-to-Text Revenue Report, restaurants can better understand their guests’ experiences and make data-driven decisions to enhance their overall performance. With the help of integrations like Opus, Paytronix, and Qu, restaurants can maximize the value of their feedback and take actionable steps towards improving their business.
