Naturipe Farms, a leading provider of fresh produce, has recently announced that it is experiencing peak organic blueberry volumes from early December 2024 through February 2025. These volumes, sourced from Naturipe’s South American growing operations in Peru and Chile, are of the highest quality in taste and appearance, making them ideal for retailers and customers.
Typically, the berry industry faces a decrease in organic blueberry supplies during the winter months. However, this year is an exception, thanks to the exceptional volumes coming from Naturipe’s growers in Peru and Chile. This increased supply fills a market gap for fresh, organic blueberries, enabling retailers to promote the products while maintaining competitive pricing. With significantly higher volumes compared to previous years, retailers have the opportunity to boost their sales statistics for 2024.
Brian Vertrees, Director of Business Development at Naturipe Farms, expressed his excitement about the abundant and delicious volumes of blueberries from Peru and Chile. He emphasized Naturipe Farms’ commitment to growing in diverse regions throughout North and South America to provide consistently exceptional berries year-round. The quality and volumes of this season’s blueberries are expected to surpass any other year, bringing great-tasting berries to retailers and shoppers nationwide.
Naturipe’s organic blueberries are grown on USDA-certified organic farms, aligning with the company’s mission of Cultivate with Care. Whether organic, conventional, premium, or value-added, Naturipe’s products are grown and packaged with a focus on bettering the communities in which their farms and facilities operate.
Given the deviation from typical seasonal blueberry volumes this year, retailers are encouraged to heavily promote organic blueberries to customers. Many customers may not be actively seeking out organic blueberries at the store, so marketing efforts should highlight the delicious recipes, health benefits, and unmatched quality of Naturipe’s organic blueberries.
In conclusion, Naturipe Farms’ announcement of peak organic blueberry volumes from December 2024 to February 2025 presents a unique opportunity for retailers to capitalize on the increased supply. With exceptional quality and taste, these blueberries from Peru and Chile are sure to resonate well with customers. By promoting organic blueberries and highlighting their benefits, retailers can maximize sales and attract new customers to this seasonal offering. Subscribe to our newsletter to stay updated on the latest news and developments from Naturipe Farms.