Introduction

On-the-go packaging formats designed for one-hand consumption have become increasingly popular in today’s fast-paced world. These convenient packaging solutions cater to consumers who are constantly on the move and looking for quick and easy ways to enjoy their favorite snacks or meals without the need for utensils or multiple hands. In this report, we will explore the various types of on-the-go packaging formats that are available in the market, the companies that are leading the way in this industry, and the financial data that supports the growth of this segment.

Types of On-the-Go Packaging Formats

Squeeze Packs

Squeeze packs are a popular choice for on-the-go consumption, especially for products like yogurt, applesauce, and nut butter. These single-serve packets are easy to open and can be consumed without the need for a spoon or fork. Companies like Chobani and Justin’s have successfully introduced squeeze packs to the market, catering to consumers who are looking for convenient snacking options.

Pouches

Pouch packaging has become increasingly popular for on-the-go consumption of products like baby food, snacks, and beverages. Pouches are lightweight, easy to carry, and can be consumed with just one hand. Companies like GoGo squeeZ and Capri Sun have capitalized on the popularity of pouch packaging, offering a wide range of products in convenient single-serve pouches.

Wrap Sandwiches

Wrap sandwiches are another common on-the-go packaging format that is designed for one-hand consumption. These handheld snacks are easy to eat on the move and are available in a variety of flavors and fillings. Companies like Starbucks and Pret A Manger offer a range of wrap sandwiches that cater to consumers looking for a quick and convenient meal option.

Leading Companies in the On-the-Go Packaging Industry

Chobani

Chobani is a leading player in the on-the-go packaging industry, known for its innovative squeeze packs of Greek yogurt. The company has successfully tapped into the growing demand for convenient and portable snacks, offering a wide range of flavors in single-serve squeeze packs. Chobani’s focus on quality, convenience, and sustainability has helped it establish a strong presence in the market.

GoGo squeeZ

GoGo squeeZ is another key player in the on-the-go packaging industry, specializing in pouch packaging for snacks and beverages. The company’s products are popular among consumers of all ages, offering a convenient and mess-free way to enjoy snacks on the move. GoGo squeeZ’s commitment to using high-quality ingredients and environmentally friendly packaging has helped it gain a loyal following in the market.

Financial Data and Industry Insights

The on-the-go packaging market is expected to continue growing in the coming years, driven by the increasing demand for convenient and portable snack options. According to market research firm Mintel, the global on-the-go packaging market is projected to reach $22.8 billion by 2025, with a compound annual growth rate of 5.4%.
Companies in the on-the-go packaging industry are investing in innovative packaging solutions, sustainable practices, and product diversification to stay competitive in the market. With the rise of e-commerce and changing consumer preferences, companies will need to adapt to meet the evolving needs of on-the-go consumers.
In conclusion, on-the-go packaging formats designed for one-hand consumption are an essential part of the modern food and beverage industry. Companies that focus on convenience, quality, and sustainability will continue to thrive in this growing market segment. As consumers increasingly prioritize convenience and portability in their snack choices, on-the-go packaging formats will play a crucial role in meeting their needs.