Goo Goo Cluster, the iconic Southern candy brand, proudly introduces Laurie Spradley as its new president. With a background in business administration from the University of Mississippi and experience in visual marketing in New York City, Laurie brings a unique perspective and expertise to her new role. Having joined the company in 2017 as VP of operations and brand development, Laurie has demonstrated exceptional leadership and vision, making her the ideal candidate to lead the executive team, oversee daily operations, and drive the brand’s continued growth.
Former president Jimmy Spradley commends Laurie for her passion and dedication to the brand, stating, “Her leadership and commitment to Goo Goo Cluster have been instrumental in the company’s success. Laurie’s appointment as president signifies the next chapter in the brand’s evolution and continued legacy.”
Founded in 1912 by Howard Campbell Sr. and Porter Moore of Nashville’s Standard Candy Company, Goo Goo Cluster revolutionized the candy industry with America’s first combination candy bar. The confection, which featured caramel, marshmallow nougat, roasted peanuts, and real milk chocolate, set a new standard for candy bars by mass-producing multiple elements in a single treat. The Spradley family acquired Standard Candy Company in 1982, ensuring the continuation of the Goo Goo Cluster legacy while expanding its presence beyond Nashville.
Throughout her tenure at Goo Goo Cluster, Laurie has played a pivotal role in the company’s growth and success. She has spearheaded product line expansion, overseen the multi-million-dollar renovation of the downtown storefront, and enhanced the brand’s visibility and reputation. Under Laurie’s leadership, Goo Goo Cluster has remained a beloved Southern tradition and a symbol of innovative confections.
In addition to her professional accomplishments, Laurie is deeply committed to upholding the values and traditions of Goo Goo Cluster. Her strategic vision and collaborative approach have strengthened relationships with customers, partners, and stakeholders, ensuring the brand’s continued relevance and appeal in the marketplace. As president, Laurie will continue to lead Goo Goo Cluster on a path of sustained growth and innovation, while honoring the brand’s rich history and heritage.
As Goo Goo Cluster embarks on this new chapter with Laurie at the helm, the company remains dedicated to delivering high-quality, delicious confections that capture the essence of Southern hospitality and charm. With Laurie’s leadership and vision, Goo Goo Cluster is poised to build upon its legacy and solidify its position as a cherished and iconic brand in the candy industry.
For more information about Goo Goo Cluster and its latest collaborations and offerings, visit their website at https://www.snackandbakery.com/keywords/14008-goo-goo-clusters.