Labeling and Functional Claims for Milk Protein Concentrates

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Labeling and Functional Claims for Milk Protein Concentrates

Introduction

Milk protein concentrates (MPCs) are a valuable source of protein derived from milk through various processing techniques. MPCs are used in a wide range of food products, including sports nutrition supplements, infant formula, dairy products, and baked goods. As consumer demand for protein-rich products continues to grow, the market for MPCs is also expanding. In this report, we will explore the labeling requirements and functional claims associated with MPCs.

Labeling Regulations for Milk Protein Concentrates

In the United States, the Food and Drug Administration (FDA) regulates the labeling of food products, including MPCs. When it comes to labeling MPCs, manufacturers must ensure that the product is accurately identified and that the label provides clear and truthful information to consumers. The FDA requires that the label of MPCs includes the following information:
– The common or usual name of the product (e.g., milk protein concentrate)
– The net quantity of contents
– The manufacturer’s name and address
– The ingredient list, which should include milk protein concentrate as the main ingredient
– Any allergen information, such as the presence of milk or dairy products

Functional Claims for Milk Protein Concentrates

Functional claims refer to statements made on food labels that describe the relationship between a food or food component and a disease or health-related condition. When it comes to MPCs, manufacturers may make certain functional claims if they have scientific evidence to support them. Some common functional claims associated with MPCs include:
– “High in protein”: MPCs are a rich source of protein, which is essential for muscle growth and repair. This claim indicates that the product contains a significant amount of protein per serving.
– “Supports muscle recovery”: MPCs are often used in sports nutrition products due to their ability to support muscle recovery after exercise. This claim highlights the role of MPCs in promoting muscle repair and growth.
– “Helps maintain bone health”: Some MPCs are fortified with calcium, which is important for maintaining strong and healthy bones. This claim emphasizes the bone-strengthening benefits of consuming MPCs.

Industry Insights

The global market for MPCs is projected to witness significant growth in the coming years, driven by increasing consumer demand for protein-rich products. According to a report by Grand View Research, the global MPC market size was valued at $4.2 billion in 2020 and is expected to reach $6.1 billion by 2028, growing at a CAGR of 4.6% during the forecast period. The rising popularity of sports nutrition products and the growing awareness of the health benefits of protein consumption are key factors driving the growth of the MPC market.

Conclusion

In conclusion, labeling and functional claims play a crucial role in the marketing and promotion of milk protein concentrates. Manufacturers must ensure compliance with labeling regulations and provide accurate information to consumers. Functional claims can help highlight the health benefits of MPCs and attract consumers looking for protein-rich products. As the demand for protein-rich foods continues to rise, the market for MPCs is expected to expand further in the coming years.