Functional Gummies and Powders Dominate the Beauty from Within Trend
In recent years, the beauty industry has seen a surge in demand for products that promote beauty from within. Consumers are increasingly turning to functional gummies and powders as a convenient and effective way to achieve their beauty goals. These products are packed with vitamins, minerals, and other nutrients that support healthy skin, hair, and nails from the inside out.
The Rise of Beauty Supplements
Beauty supplements have become a billion-dollar industry, with functional gummies and powders leading the way. According to a report by Grand View Research, the global beauty supplements market is expected to reach $6.8 billion by 2027, growing at a CAGR of 8.0%. This growth can be attributed to the increasing awareness of the importance of nutrition in achieving radiant skin and healthy hair.
Consumers are increasingly looking for beauty products that offer more than just surface-level benefits. They want products that work from within to nourish their bodies and support their overall health and well-being. This shift in consumer preferences has led to the rise of functional beauty supplements, including gummies and powders.
The Benefits of Functional Gummies and Powders
Functional gummies and powders offer a wide range of benefits for skin, hair, and nail health. These products are formulated with key vitamins and minerals that are essential for maintaining a healthy complexion and promoting strong, shiny hair and nails. Some common ingredients found in beauty gummies and powders include biotin, collagen, vitamin C, and hyaluronic acid.
Biotin, also known as vitamin B7, is a popular ingredient in beauty supplements due to its ability to promote healthy hair and nail growth. Collagen is another key ingredient that supports skin elasticity and hydration. Vitamin C is a powerful antioxidant that helps protect the skin from environmental damage, while hyaluronic acid helps maintain skin moisture levels.
Industry Insights and Key Players
The beauty supplements market is highly competitive, with several key players dominating the industry. Some of the leading companies in the functional gummies and powders segment include Olly, Hum Nutrition, and Vital Proteins. These companies offer a wide range of products designed to address various beauty concerns, from anti-aging to hair growth.
Olly, founded in 2014, has become a household name in the beauty supplements industry, known for its innovative gummy formulations and trendy packaging. Hum Nutrition, founded in 2012, focuses on personalized beauty solutions tailored to individual needs. Vital Proteins, founded in 2013, is known for its collagen powders that help support healthy skin, hair, and nails.
Financial Data and Growth Trends
The beauty supplements market is expected to continue growing in the coming years, driven by increasing consumer demand for natural and effective beauty solutions. According to a report by Euromonitor International, the beauty supplements market in the United States alone is projected to reach $1.8 billion by 2024, growing at a CAGR of 8.5%.
Functional gummies and powders are expected to dominate the beauty from within trend, as consumers seek out convenient and enjoyable ways to improve their beauty routines. These products offer a unique combination of beauty and health benefits, making them an attractive option for those looking to enhance their overall well-being.
In conclusion, functional gummies and powders are poised to dominate the beauty from within trend, offering consumers a convenient and effective way to support their skin, hair, and nail health. With the market for beauty supplements continuing to grow, we can expect to see more innovative products and formulations hitting the shelves in the coming years.
