Introduction
Freeze-dried eggs and scrambles have become increasingly popular features in breakfast meal kits. These convenient and versatile products offer a quick and easy way to enjoy a protein-packed breakfast without the need for fresh ingredients. In this report, we will explore the growing trend of freeze-dried eggs and scrambles in the breakfast meal kit industry, including the financial data, key players in the market, and industry insights.
Market Overview
Industry Trends
The breakfast meal kit industry has been experiencing steady growth in recent years, with consumers looking for convenient and healthy breakfast options. Freeze-dried eggs and scrambles have emerged as popular choices due to their long shelf life, easy preparation, and nutritional value. This trend is likely to continue as more consumers seek out convenient meal solutions that fit their busy lifestyles.
Market Size and Growth
According to market research firm Grand View Research, the global freeze-dried food market was valued at $65.1 billion in 2020 and is expected to reach $98.1 billion by 2027, growing at a CAGR of 6.1% during the forecast period. The breakfast meal kit segment is a significant contributor to this growth, with freeze-dried eggs and scrambles playing a key role in driving demand.
Key Players
Mountain House
Mountain House is a well-known brand in the freeze-dried food industry, offering a variety of freeze-dried eggs and scrambles in their breakfast meal kits. The company has a strong presence in the market and is known for its high-quality products and innovative packaging solutions.
Backpacker’s Pantry
Another key player in the freeze-dried food market is Backpacker’s Pantry, which offers a range of freeze-dried breakfast options, including eggs and scrambles. The company has a loyal customer base and is known for its tasty and convenient meal solutions for outdoor enthusiasts.
Benefits of Freeze-Dried Eggs and Scrambles
Freeze-dried eggs and scrambles offer several benefits that make them a popular choice for breakfast meal kits. These benefits include:
– Long shelf life: Freeze-dried eggs and scrambles have a long shelf life, making them ideal for emergency preparedness or camping trips.
– Easy preparation: Simply add hot water to rehydrate the eggs and scrambles, making them a quick and convenient breakfast option.
– Nutritional value: Freeze-dried eggs and scrambles retain their nutritional value during the freeze-drying process, providing a healthy and protein-packed breakfast option.
Industry Insights
Consumer Preferences
Consumer preferences are shifting towards convenient and healthy breakfast options, driving the demand for freeze-dried eggs and scrambles in breakfast meal kits. This trend is expected to continue as more consumers seek out on-the-go meal solutions that require minimal preparation.
Technological Advancements
Advancements in freeze-drying technology have led to improvements in the quality and taste of freeze-dried eggs and scrambles. Companies are constantly innovating to enhance the texture and flavor of their products, making them more appealing to consumers.
Conclusion
In conclusion, freeze-dried eggs and scrambles are becoming increasingly popular features in breakfast meal kits, offering a convenient and nutritious breakfast option for consumers. With the market for freeze-dried food expected to continue growing, companies like Mountain House and Backpacker’s Pantry are well-positioned to capitalize on this trend. As consumer preferences evolve towards convenient and healthy meal solutions, freeze-dried eggs and scrambles are likely to remain a staple in the breakfast meal kit industry.
