On February 18, the European Union (EU) unveiled its ambitious “Vision for Agriculture and Food,” a comprehensive roadmap aimed at revitalizing the agricultural sector, enhancing its resilience, and bolstering its international competitiveness.
The development of this plan followed an extensive eight-month consultation process with 29 stakeholders, including farmers’ unions, industry representatives, and environmental groups. This collaborative effort aimed to identify the concerns and aspirations of individuals across the agricultural supply chain. The resultant vision encompasses a diverse array of measures intended to rejuvenate EU farming, streamline regulatory frameworks, and enhance the competitiveness of the bloc’s agricultural exports.
The vision is anchored by four primary objectives: improving farmers’ living conditions, fostering resilience in the agricultural sector against global shocks and competition, creating sustainable agricultural practices for the future, and aligning the sector with the needs of the EU population and its rural communities. Central to this plan is the emphasis on innovation and technology, including the integration of artificial intelligence (AI) to analyze farming data and the promotion of the EU as a leader in bioeconomy, supported by a detailed strategy set to be published later this year.
Supporting Agriculture from the Bottom Up
Key innovations such as biopesticides, genome editing, and biotechnologies are highlighted as immediate investment avenues that can enhance production and position the EU as a global leader in innovative agriculture. The plan addresses the longstanding issue of excessive bureaucracy, which has hindered growth in the agri-food sector, by reorganizing existing structures and allocating more funding to agencies like the European Food Safety Authority. This restructuring aims to expedite certification processes, promising “an unprecedented simplification effort” to facilitate compliance with EU standards and ease entry into the industry for new businesses.
Additionally, the plan includes a range of sustainability initiatives designed to encourage agri-businesses to adopt environmentally friendly practices without imposing additional regulatory burdens that could further squeeze profit margins. Instead, environmental responsibilities will be distributed more equitably throughout the supply chain, with farmers receiving enhanced voluntary support from the EU to help mitigate their environmental impact. One such initiative, the “On-farm Sustainability Compass,” is set to be established as a centralized platform for environmental reporting, streamlining data collection and empowering agri-businesses to better assess and enhance their environmental performance.
This focus on sustainability as a supportive rather than constraining force for farmers comes in the wake of criticisms regarding the EU’s sustainability measures, which have been blamed for sluggish economic growth. On February 26, the EU announced a “simplification omnibus” as industrial groups from France and Germany voiced concerns about the detrimental effects of excessive environmental regulations on operational efficiency and competitiveness. The revisions include the rollback of carbon reporting requirements for large firms, relieving 80% of those initially impacted, and softening the Carbon Border Adjustment Mechanism. Furthermore, significant changes are anticipated for the Corporate Sustainability Due Diligence Directive, following complaints from U.S. stakeholders. While the EU’s agricultural vision maintains ambitious sustainability objectives, these adjustments suggest a more pragmatic approach focused on facilitating sustainable practices rather than imposing stringent regulations.
Trade and Sustainability Take Center Stage
A pivotal element of the new vision is its focus on strengthening domestic competitiveness while regulating imports. The plan outlines measures to assertively promote and defend EU product exports, thereby reducing reliance on external sources and enhancing self-sufficiency. Importing countries will be eligible for trade facilitation measures, such as pre-listing—allowing pre-approved importers to bypass border inspections—only if they offer similar provisions for EU imports.
The vision also emphasizes the enhancement of “agri-food economic diplomacy,” banning imported products containing hazardous pesticides prohibited within the EU and potentially halting imports of other banned chemicals. To further protect domestic production, the plan proposes robust strengthening of import controls to prevent unsafe or unfairly produced goods from entering the EU market.
A Dwindling Crucial Industry
In light of global trade instability exacerbated by recent conflicts and unpredictable tariff regimes, the EU agricultural sector faces unprecedented challenges. EU farmers have endured prolonged hardship due to stringent regulations, narrow profit margins, and competition from cheaper foreign crops, resulting in a concerning demographic trend: by 2025, only 12% of EU farmers are expected to be younger than 40, with few newcomers entering the profession.
The political significance of farming in the EU cannot be overstated, as it is integral to the region’s cultural identity. However, many farmers are leaving the industry, increasingly replaced by multinational corporations. Strengthening the European food supply has been recognized as a critical goal for regional security and is essential for revitalizing the stagnating EU economy, which generated over €900 billion in 2022, accounting for 15% of total EU employment.
On a global scale, developments within the EU’s food supply chain will have far-reaching implications for agricultural industries worldwide. The EU is the largest agri-food exporter globally, with a trade surplus that reached €70 billion in 2023. Consequently, changes in EU regulations, import controls, and export restrictions are poised to significantly influence food supply and production on a global scale.
A Pivotal Step for the EU’s Future
This vision represents a decisive commitment to address the pressing issues facing the agricultural sector and to fortify the industry from the grassroots level. However, skepticism remains. Environmental advocates have criticized the plan for not sufficiently addressing the climate impact of meat consumption, suggesting an undue emphasis on supporting livestock farmers. Additionally, the ongoing debate surrounding the EU’s Common Agricultural Policy highlights a need for clearer direction, with calls for a focus on supporting young farmers rather than perpetuating a broad subsidy framework.
As the EU grapples with existential challenges regarding its security, independence, and long-term objectives, it is poised to enhance its geopolitical clout. The recent proposal for Ukraine’s EU membership underscores a commitment to strengthening the bloc while distancing itself from the U.S. approach to foreign policy. Furthermore, initiatives to bolster the EU’s defense capabilities and energy independence are indicative of a broader strategy to ensure self-sufficiency.
The latest developments in EU agricultural policy reflect a desire for a prosperous, resilient future. As Raffaele Fitto, Executive Vice-President for Cohesion and Reforms, stated, “The Vision is our resolute response to the agri-food sector’s call for action—shaping a future that is competitive, resilient, fair, and attractive for generations to come.” The ambitious strategies outlined in this vision could be pivotal in reversing the fortunes of the EU’s agricultural sector; however, the effectiveness of these initiatives will ultimately depend on the ability of EU institutions to translate these ambitious plans into actionable outcomes.