Introduction
Drinkable yogurt has become increasingly popular in foodservice cafeterias, smoothie bars, and meal kit deliveries as consumers seek convenient and nutritious options. This report will delve into the current trends, financial data, and key players in the drinkable yogurt market within these sectors.
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Drinkable yogurt, also known as yogurt smoothies or yogurt drinks, is a dairy product that has gained popularity due to its portability, convenience, and health benefits. It is typically made by blending yogurt with fruit, sweeteners, and other ingredients to create a creamy and refreshing beverage.
Market Size and Growth
The global drinkable yogurt market is projected to reach a value of $XX billion by 2025, growing at a CAGR of XX% from 2020 to 2025. The increasing demand for on-the-go snacks and healthy beverages has fueled the growth of the drinkable yogurt market in recent years.
Key Drivers
– Consumer awareness of the health benefits of yogurt, such as probiotics and calcium
– Busy lifestyles leading to a preference for convenient and portable snacks
– Growing interest in plant-based and dairy alternatives, leading to the development of non-dairy drinkable yogurt options
Foodservice Cafeterias
Foodservice cafeterias in schools, hospitals, and workplaces have started offering drinkable yogurt as a healthy and convenient snack option for customers. These establishments typically source drinkable yogurt from dairy companies or specialty food distributors.
Market Trends
– Increasing demand for healthier food options in institutional settings
– Emphasis on sustainability and environmentally friendly packaging
– Customization options for customers to create their own yogurt smoothie blends
Key Players
– Chobani: A leading yogurt brand that offers a variety of drinkable yogurt options in foodservice sizes
– Danone: Another major player in the yogurt industry, known for its Activia brand of probiotic yogurt drinks
– Stonyfield Organic: A popular organic yogurt company that offers drinkable yogurt products for foodservice cafeterias
Smoothie Bars
Smoothie bars have become a popular destination for consumers looking for healthy and refreshing beverages, including drinkable yogurt smoothies. These establishments typically offer customizable options with various fruits, vegetables, and protein additives.
Market Trends
– Demand for plant-based and dairy-free drinkable yogurt options
– Incorporation of superfoods and functional ingredients in yogurt smoothies
– Online ordering and delivery services for customer convenience
Key Players
– Jamba Juice: A well-known smoothie chain that offers yogurt smoothies as part of its menu
– Smoothie King: Another major player in the smoothie industry, known for its protein-packed yogurt smoothies
– Tropical Smoothie Cafe: A fast-casual chain that offers a variety of yogurt smoothies for health-conscious consumers
Meal Kits
Meal kit delivery services have also started including drinkable yogurt options in their weekly meal offerings to provide customers with a convenient and nutritious breakfast or snack option. These kits typically include pre-portioned ingredients to make yogurt smoothies at home.
Market Trends
– Customization options for customers to choose their preferred yogurt flavors and add-ins
– Emphasis on freshness and quality of ingredients in drinkable yogurt kits
– Subscription services for recurring deliveries of yogurt smoothie ingredients
Key Players
– HelloFresh: A popular meal kit delivery service that offers drinkable yogurt options as part of its breakfast menu
– Blue Apron: Another major player in the meal kit industry, known for its high-quality ingredients and chef-designed recipes
– Sun Basket: A health-focused meal kit service that offers organic and sustainable drinkable yogurt options for customers
Conclusion
In conclusion, drinkable yogurt has become a staple in foodservice cafeterias, smoothie bars, and meal kit deliveries as consumers seek convenient and nutritious options. The market is projected to continue growing in the coming years, driven by increasing consumer awareness of the health benefits of yogurt and the demand for on-the-go snacks. Key players in the industry, such as Chobani, Jamba Juice, and HelloFresh, are capitalizing on these trends to offer a wide variety of drinkable yogurt options to meet customer demand.