Consumer Demand for Gluten Free and Plant Based Frozen Snacks

Consumer Demand for Gluten-Free and Plant-Based Frozen Snacks

Introduction

The demand for gluten-free and plant-based frozen snacks has been steadily increasing in recent years as consumers become more health-conscious and environmentally aware. This trend is driven by the growing number of individuals following gluten-free or plant-based diets, as well as those looking for convenient and nutritious snack options.

Market Trends

According to a report by Grand View Research, the global gluten-free food market size was valued at $17.91 billion in 2020 and is expected to reach $31.93 billion by 2028, growing at a CAGR of 8.1% from 2021 to 2028. This significant growth can be attributed to the rising prevalence of celiac disease and gluten intolerance, as well as the increasing awareness of the health benefits of a gluten-free diet.
Similarly, the plant-based food market has also been on the rise, with a report by MarketsandMarkets estimating the global plant-based food market size to reach $74.2 billion by 2027, growing at a CAGR of 11.9% during the forecast period. This growth is driven by factors such as the rising demand for plant-based alternatives among vegan and vegetarian consumers, as well as the increasing focus on sustainability and animal welfare.

Key Players in the Industry

There are several companies that have capitalized on the growing demand for gluten-free and plant-based frozen snacks. One of the leading players in the gluten-free market is Amy’s Kitchen, known for its range of gluten-free frozen meals and snacks. The company reported revenues of $500 million in 2020, highlighting the strong consumer demand for gluten-free products.
Another key player in the plant-based food market is Beyond Meat, a company that produces plant-based meat alternatives such as burgers, sausages, and meatballs. Beyond Meat reported net revenues of $406.8 million in 2020, demonstrating the increasing popularity of plant-based products among consumers.

Consumer Preferences and Behavior

Consumers are increasingly looking for healthier snack options that are not only tasty but also align with their dietary preferences. Gluten-free and plant-based frozen snacks offer a convenient and guilt-free option for consumers looking to indulge in a delicious treat without compromising on their health goals.
A survey conducted by Mintel found that 35% of consumers in the US are actively trying to include more plant-based foods in their diet, while 17% of consumers are looking for gluten-free options. This indicates a growing awareness and demand for gluten-free and plant-based products in the market.

Future Outlook

The future outlook for gluten-free and plant-based frozen snacks looks promising, with consumers becoming more conscious of their health and environmental impact. As more companies continue to innovate and introduce new gluten-free and plant-based snack options, we can expect to see a further increase in consumer demand for these products.
In conclusion, the demand for gluten-free and plant-based frozen snacks is on the rise, driven by consumer preferences for healthier and more sustainable food choices. Companies that are able to tap into this growing market trend stand to benefit from the increasing consumer demand for gluten-free and plant-based products.