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HomeProduceFruitsBeva Fruits and Lebanon Pack House Reach Agreement for European Union

Beva Fruits and Lebanon Pack House Reach Agreement for European Union

BFI and LPH, two key players in the agricultural and distribution industries, have recently solidified their partnership through an exclusivity agreement. Under this agreement, BFI will serve as the exclusive European and UK distributor for all Avocados and Table Grapes packed and shipped by LPH, a cutting-edge packing facility situated in the Bekka Valley, Lebanon. LPH operates as a subsidiary of the CMA CGM group, a global leader in maritime freight, further enhancing the credibility and reach of this collaboration.

Bruno EDERY, CEO of BFI, emphasizes the importance of this partnership, highlighting the foundation of trust and shared vision that has characterized the relationship between the two companies from its inception. EDERY’s sentiment underscores the strategic significance of this agreement and the potential it holds for the future of Lebanese grapes and avocados in the European and UK markets.

While Lebanese agricultural products have long been recognized for their quality, they have not always enjoyed widespread exposure in international markets. However, recent seasons have witnessed a notable shift, with EU retailers, wholesalers, and food service companies showing increased interest and appreciation for Lebanese avocados and table grapes. This positive reception serves as a testament to the superior quality and appeal of these products, setting the stage for their continued success and growth in the market.

The strategic timing of the availability of avocados and table grapes from Lebanon aligns with key windows of demand in the European market. Grapes are typically in high demand in November, while avocados peak in popularity around February. Bruno Edery acknowledges the alignment of these products with market trends, further solidifying their potential for success in the European and UK markets.

Looking ahead, Jimmy Harari, Head of Global Procurement at BFI, envisions a significant increase in production volumes for Lebanese grapes and avocados. By 2030, Harari predicts that grape volumes will reach 25,000 tons annually, while avocado production will hit 20,000 tons per year. This substantial increase in output positions BFI to cater to multiple EU and UK retailers, offering them the packaging and quantities they require to meet market demand effectively.

For businesses seeking more information or interested in exploring partnership opportunities with BFI and LPH, the sales team can be reached at info@bevafruits.com or through the company’s website, www.bevafruits.com. These channels provide direct access to key representatives who can offer insights, guidance, and support for potential collaborations and distribution agreements.

In conclusion, the exclusivity agreement between BFI and LPH marks a significant milestone in the advancement of Lebanese agricultural products in the European and UK markets. With a shared commitment to quality, innovation, and market responsiveness, these companies are poised to drive growth, visibility, and success for Lebanese avocados and table grapes in the years to come. Subscribe to their newsletter to stay updated on the latest developments, partnerships, and opportunities in the dynamic world of agricultural distribution.