Retail Baking Aisles Expand with Freeze Dried Mix Varieties
In recent years, the retail baking industry has seen a significant expansion in the variety of freeze dried mix options available to consumers. This trend has been driven by a growing demand for convenient baking solutions that offer both quality and convenience. Freeze dried mixes have become increasingly popular due to their long shelf life, easy storage, and ability to retain the flavor and nutrients of fresh ingredients.
Growth in Freeze Dried Mix Market
The freeze dried mix market has experienced steady growth in recent years, with more consumers opting for these convenient baking solutions. According to a report by Market Research Future, the global freeze dried food market is expected to reach $66 billion by 2023, with a compound annual growth rate of 7.5% from 2017 to 2023. This growth is driven by the increasing demand for convenient and healthy food options.
Financial Data
Several companies have capitalized on the growing demand for freeze dried mixes in the retail baking aisle. One such company is Just Add Water, which reported a revenue increase of 15% in the past year due to the success of its freeze dried baking mixes. Another company, Freeze-Dry Foods, saw a 20% increase in sales of its baking mixes, contributing to its overall revenue growth of 10% in the same period.
Industry Insights
The expansion of freeze dried mix varieties in the retail baking aisle has been driven by several key factors. Firstly, consumers are increasingly looking for convenient baking solutions that require minimal preparation and clean-up. Freeze dried mixes offer a quick and easy way to bake delicious treats without the hassle of measuring and mixing multiple ingredients.
Additionally, freeze dried mixes have a longer shelf life compared to fresh ingredients, making them a more practical option for consumers who want to have baking supplies on hand at all times. This has made freeze dried mixes popular among busy professionals, parents, and anyone looking for a convenient baking solution.
Furthermore, freeze dried mixes are able to retain the flavor and nutrients of fresh ingredients, making them a healthier option for consumers. This has been a key selling point for many companies offering freeze dried baking mixes, as health-conscious consumers increasingly seek out products that are both convenient and nutritious.
Conclusion
In conclusion, the retail baking aisle has seen a significant expansion in freeze dried mix varieties in recent years. This trend has been driven by a growing demand for convenient and healthy baking solutions that offer both quality and convenience. With the market for freeze dried food expected to continue growing, we can expect to see even more innovative freeze dried mix options in the retail baking aisle in the years to come.
