The Impact of Kosher Certification on Exports to North America and Israel

Overview

Kosher certification has become increasingly important in the food industry, as more consumers seek out products that meet their religious and dietary requirements. This certification, which ensures that products adhere to Jewish dietary laws, has not only gained popularity among Jewish consumers but has also become a mark of quality and purity for many non-Jewish consumers. In this report, we will explore how kosher certification supports exports into two key markets: North America and Israel.

Kosher Certification in North America

North America is home to a large Jewish population, with approximately 6.7 million Jews residing in the United States alone. As a result, there is a significant demand for kosher products in this region. In fact, according to the Kosher Food Market Report, the kosher food market in North America is estimated to be worth over $24 billion.
Many food companies that export to North America seek kosher certification to tap into this lucrative market. By obtaining kosher certification, these companies can appeal to Jewish consumers and gain a competitive edge over non-certified products. Additionally, kosher certification can open doors to distribution channels that specifically cater to kosher consumers, such as kosher supermarkets and specialty stores.
One example of a company that has successfully leveraged kosher certification for exports to North America is Manischewitz, a leading producer of kosher products. With a wide range of certified products, including matzo, gefilte fish, and kosher wine, Manischewitz has established itself as a trusted brand among Jewish consumers in North America.

Kosher Certification in Israel

Israel is another key market for kosher products, as it is home to the largest Jewish population in the world. In addition to serving the local Jewish community, Israel also exports kosher products to other countries, particularly in Europe and the United States. According to the Israel Export Institute, the export of kosher food products from Israel totaled $220 million in 2020.
Israeli companies that export kosher products benefit from the country’s strong reputation for producing high-quality kosher goods. By obtaining kosher certification, these companies can easily access international markets that have a high demand for kosher products. For example, companies like Osem and Elite, two of Israel’s largest food manufacturers, have successfully expanded their export markets by obtaining kosher certification for their products.

Conclusion

In conclusion, kosher certification plays a crucial role in supporting exports to North America and Israel. By obtaining kosher certification, companies can tap into lucrative markets, gain a competitive edge, and establish themselves as trusted brands among Jewish consumers. As the demand for kosher products continues to grow, we can expect to see more companies leveraging kosher certification to drive their export growth in these key markets.