Verde Farms, a leading grass-fed beef brand, has recently announced a significant retail partnership with supermarket chain Publix in the United States. This partnership will see Verde Farms showcasing its premium steak cuts, including ribeye, strip, sirloin, filet, and 85/15 ground beef, at over 1,400 Publix grocery stores starting in January.
Brad Johnson, the CEO of Verde Farms, expressed his excitement about this new partnership, stating that it marks a significant milestone for the company and is a powerful way to kick off 2025. Johnson emphasized that Verde Farms has always believed in providing better protein options for consumers and their families, and this partnership with Publix will allow them to bring their high-quality, delicious beef to more home-cooked meals through Publix’s extensive network.
Verde Farms prides itself on sourcing organic, 100% grass-fed beef from cattle that are raised without antibiotics or added hormones. This commitment to quality and sustainability aligns perfectly with Publix’s dedication to offering products that support the well-being of their customers while also promoting animal welfare.
In addition to the partnership with Publix, Verde Farms has been expanding its reach in the retail market. In 2024, the company announced expansions into other retail chains such as BJ’s Wholesale Club, The Fresh Market, and Harris Teeter. This growth reflects Verde Farms’ continued success and commitment to providing consumers with high-quality, responsibly sourced beef products.
Overall, Verde Farms’ partnership with Publix and its expansion into other retail chains underscores the company’s dedication to offering consumers better protein options and supporting sustainability and animal welfare. With its premium steak cuts and ground beef now available at over 1,400 Publix locations, Verde Farms is poised to reach even more consumers and bring its delicious, high-quality beef to households across the United States.