Introduction
The hospitality industry is a dynamic and competitive sector that encompasses a wide range of services including hotels, restaurants, travel, and tourism. In 2025, the global hospitality market is expected to continue its growth trajectory, driven by increasing disposable incomes, changing consumer preferences, and advancements in technology. In this report, we will explore the top 10 most popular hospitality brands globally in 2025, based on their market presence, financial performance, and customer satisfaction.
1. Marriott International
Financial Data
Marriott International is one of the largest hospitality brands in the world, with a presence in over 130 countries and territories. In 2025, the company reported a revenue of $20.97 billion, making it a key player in the global hospitality market.
Industry Insights
Marriott International’s success can be attributed to its diverse portfolio of brands, including Marriott Hotels, Sheraton, and Ritz-Carlton, which cater to a wide range of travelers. The company’s focus on innovation and customer experience has helped it maintain its position as a leading hospitality brand globally.
2. Hilton Worldwide Holdings
Financial Data
Hilton Worldwide Holdings is another major player in the hospitality industry, with a revenue of $10.14 billion in 2025. The company operates over 6,600 properties in 119 countries and territories, offering a range of accommodation options for travelers.
Industry Insights
Hilton’s strong brand reputation and emphasis on customer service have contributed to its popularity among travelers. The company’s loyalty program, Hilton Honors, is a key driver of customer retention and engagement, further solidifying its position in the global hospitality market.
3. InterContinental Hotels Group
Financial Data
InterContinental Hotels Group reported a revenue of $5.64 billion in 2025, making it one of the top hospitality brands globally. The company operates over 5,900 hotels across 100 countries, under popular brands such as Holiday Inn and Crowne Plaza.
Industry Insights
InterContinental Hotels Group’s focus on quality, consistency, and sustainability has resonated with travelers, driving its popularity in the global hospitality market. The company’s strong presence in key markets and strategic partnerships have further contributed to its success.
4. Accor
Financial Data
Accor is a leading hospitality brand with a revenue of $4.81 billion in 2025. The company operates over 5,100 hotels in 110 countries, offering a diverse portfolio of brands such as Sofitel, Novotel, and ibis.
Industry Insights
Accor’s focus on sustainability, digital innovation, and personalized experiences has helped it attract a loyal customer base and maintain its position as a top hospitality brand globally. The company’s strategic acquisitions and partnerships have also supported its growth and expansion in key markets.
5. Hyatt Hotels Corporation
Financial Data
Hyatt Hotels Corporation reported a revenue of $4.57 billion in 2025, solidifying its position as a key player in the global hospitality market. The company operates over 1,000 properties in 68 countries, under brands such as Hyatt Regency, Grand Hyatt, and Andaz.
Industry Insights
Hyatt’s commitment to sustainability, wellness, and exceptional guest experiences has set it apart in the competitive hospitality industry. The company’s focus on innovation, design, and technology has resonated with travelers, driving its popularity and success globally.
6. Wyndham Hotels & Resorts
Financial Data
Wyndham Hotels & Resorts reported a revenue of $3.06 billion in 2025, making it a prominent player in the global hospitality market. The company operates over 9,000 hotels across 90 countries, under popular brands such as Ramada, Days Inn, and Super 8.
Industry Insights
Wyndham’s focus on affordable accommodations, loyalty programs, and franchise opportunities has helped it attract a diverse customer base and maintain its popularity globally. The company’s strategic partnerships and acquisitions have also supported its growth and expansion in key markets.
7. Choice Hotels International
Financial Data
Choice Hotels International reported a revenue of $1.36 billion in 2025, positioning it as a leading hospitality brand globally. The company operates over 7,100 hotels in 40 countries, under brands such as Comfort Inn, Quality Inn, and Econo Lodge.
Industry Insights
Choice Hotels International’s focus on value, convenience, and customer service has resonated with travelers, driving its popularity in the global hospitality market. The company’s franchise model and diverse brand portfolio have supported its growth and expansion in key markets.
8. Radisson Hotel Group
Financial Data
Radisson Hotel Group reported a revenue of $1.12 billion in 2025, establishing it as a prominent player in the global hospitality market. The company operates over 1,100 hotels in 100 countries, under brands such as Radisson Blu, Radisson RED, and Park Inn by Radisson.
Industry Insights
Radisson Hotel Group’s focus on design, sustainability, and personalized experiences has helped it attract a loyal customer base and maintain its position as a top hospitality brand globally. The company’s strategic partnerships and growth initiatives have further supported its success in key markets.
9. Four Seasons Hotels and Resorts
Financial Data
Four Seasons Hotels and Resorts reported a revenue of $1.08 billion in 2025, solidifying its position as a luxury hospitality brand globally. The company operates over 120 hotels and resorts in 47 countries, offering unparalleled service and experiences to discerning travelers.
Industry Insights
Four Seasons’ commitment to luxury, exclusivity, and personalized service has made it a preferred choice among high-end travelers, driving its popularity and success globally. The company’s iconic properties, culinary offerings, and wellness programs have further enhanced its brand reputation and customer loyalty.
10. IHG Hotels & Resorts
Financial Data
IHG Hotels & Resorts reported a revenue of $920 million in 2025, positioning it as a key player in the global hospitality market. The company operates over 5,000 hotels in nearly 100 countries, under brands such as InterContinental, Holiday Inn, and Kimpton.
Industry Insights
IHG Hotels & Resorts’ focus on quality, consistency, and customer experience has helped it attract a diverse customer base and maintain its popularity globally. The company’s loyalty program, IHG Rewards Club, is a key driver of customer retention and engagement, further solidifying its position as a leading hospitality brand.
In conclusion, the global hospitality market in 2025 is characterized by intense competition, changing consumer preferences, and technological advancements. The top 10 most popular hospitality brands globally have demonstrated resilience, innovation, and customer-centric strategies that have enabled them to maintain their position as industry leaders. As the industry continues to evolve, these brands will need to adapt to new trends, challenges, and opportunities to stay ahead of the curve and meet the evolving needs of travelers worldwide.
