Introduction
In recent years, the market for zero alcohol cider has seen significant growth as consumers seek healthier alternatives to traditional alcoholic beverages. As a result, cider producers have been innovating to meet this demand, creating a variety of zero alcohol cider products that cater to different tastes and preferences. In this report, we will explore the top 10 zero alcohol cider product innovations that have made a mark in the industry.
1. Heineken 0.0
Company Overview
Heineken 0.0 is a non-alcoholic cider product developed by the renowned brewing company, Heineken. Launched in 2017, Heineken 0.0 offers the same great taste of traditional cider but without the alcohol content. The product has gained popularity among consumers looking for a refreshing beverage without the effects of alcohol.
Financial Data
Heineken reported that its zero alcohol products, including Heineken 0.0, contributed to a 7% increase in revenue in 2020. The company’s focus on non-alcoholic beverages has proven to be lucrative, with Heineken 0.0 being a key driver of growth in this segment.
2. Kopparberg Alcohol-Free Cider
Company Overview
Kopparberg, a Swedish cider producer known for its fruity flavors, introduced its alcohol-free cider range to cater to health-conscious consumers. The Kopparberg Alcohol-Free Cider comes in a variety of flavors, such as Mixed Fruit and Strawberry & Lime, providing a refreshing alternative to traditional cider.
Industry Insights
The demand for alcohol-free cider has been on the rise, with consumers increasingly seeking healthier options. Kopparberg’s decision to enter the zero alcohol market has allowed the company to tap into this growing segment and expand its customer base.
3. Thatchers Zero
Company Overview
Thatchers, a well-known cider producer based in the UK, launched Thatchers Zero to cater to consumers looking for a non-alcoholic cider option. Thatchers Zero is made using the same traditional cider-making methods as Thatchers’ alcoholic products, ensuring a high-quality taste experience.
Industry Insights
Thatchers’ foray into the zero alcohol cider market reflects the industry’s shift towards healthier beverage choices. By offering a non-alcoholic alternative without compromising on taste, Thatchers has positioned itself as a key player in the zero alcohol cider segment.
4. Strongbow Dark Fruit Zero
Company Overview
Strongbow, a popular cider brand, introduced Strongbow Dark Fruit Zero as a non-alcoholic version of its well-loved Dark Fruit cider. The product retains the signature flavors of blackcurrant and blackberry found in the original Dark Fruit cider, providing consumers with a familiar taste experience without the alcohol content.
Financial Data
Strongbow Dark Fruit Zero has been well-received by consumers, contributing to a 10% increase in sales for the brand in 2021. The product’s success highlights the growing demand for zero alcohol alternatives in the cider market.
5. Aspall Cyder Vinegar
Company Overview
Aspall, a cider producer with a long history dating back to 1728, offers Aspall Cyder Vinegar as a zero alcohol cider product. Made from a blend of bittersweet apples, Aspall Cyder Vinegar is a versatile ingredient that can be used in cooking, salad dressings, and other culinary applications.
Industry Insights
Aspall’s focus on producing high-quality cider products, including its zero alcohol offerings, has cemented its reputation as a leading player in the cider market. The versatility of Aspall Cyder Vinegar has made it a popular choice among consumers seeking a zero alcohol cider product with multiple uses.
6. Cawston Press Sparkling Apple
Company Overview
Cawston Press, a UK-based beverage company, launched Cawston Press Sparkling Apple as a zero alcohol cider alternative. Made from pressed apples and blended with sparkling water, Cawston Press Sparkling Apple offers a crisp and refreshing taste that appeals to health-conscious consumers.
Industry Insights
Cawston Press’ commitment to using high-quality ingredients and natural flavors has resonated with consumers seeking healthier beverage options. The success of Cawston Press Sparkling Apple underscores the growing demand for zero alcohol cider products in the market.
7. Angry Orchard Stone Dry Zero
Company Overview
Angry Orchard, a US-based cider producer, introduced Angry Orchard Stone Dry Zero as a non-alcoholic version of its Stone Dry cider. The product delivers the same crisp and dry taste of traditional cider, making it a popular choice among consumers looking for a zero alcohol alternative.
Financial Data
Angry Orchard Stone Dry Zero has contributed to a 15% increase in revenue for the brand in 2021. The product’s success reflects the growing trend towards zero alcohol options in the cider market and Angry Orchard’s ability to meet consumer preferences.
8. Rekorderlig Strawberry-Lime Zero
Company Overview
Rekorderlig, a Swedish cider producer known for its fruit-flavored ciders, introduced Rekorderlig Strawberry-Lime Zero to cater to health-conscious consumers. The product offers the same refreshing taste of Rekorderlig’s alcoholic ciders but without the alcohol content, making it an attractive option for those seeking a zero alcohol alternative.
Industry Insights
Rekorderlig’s decision to expand its product line to include zero alcohol options reflects the changing consumer preferences in the cider market. By offering a non-alcoholic alternative that maintains the brand’s signature flavors, Rekorderlig has positioned itself as a key player in the zero alcohol cider segment.
9. Brothers Toffee Apple Alcohol-Free
Company Overview
Brothers, a UK-based cider producer, introduced Brothers Toffee Apple Alcohol-Free as a zero alcohol cider product. The beverage combines the rich and sweet flavors of toffee and apple, providing consumers with a unique and indulgent taste experience without the alcohol content.
Industry Insights
Brothers’ focus on creating innovative zero alcohol cider products has resonated with consumers seeking new and exciting beverage options. The success of Brothers Toffee Apple Alcohol-Free highlights the growing demand for non-alcoholic alternatives in the cider market.
10. Old Mout Berries & Cherries Alcohol-Free
Company Overview
Old Mout, a New Zealand-based cider producer, introduced Old Mout Berries & Cherries Alcohol-Free as a zero alcohol cider option. The product features a blend of berries and cherries, creating a sweet and fruity taste that appeals to consumers looking for a refreshing and flavorful non-alcoholic beverage.
Financial Data
Old Mout Berries & Cherries Alcohol-Free has contributed to a 12% increase in sales for the brand in 2021. The product’s success underscores the growing trend towards zero alcohol options in the cider market and Old Mout’s ability to meet consumer demand for innovative and flavorful non-alcoholic beverages.
In conclusion, the market for zero alcohol cider products is expanding rapidly as consumers seek healthier and more diverse beverage options. The top 10 zero alcohol cider product innovations highlighted in this report demonstrate the industry’s commitment to meeting consumer preferences and driving growth in the cider market. With a focus on quality, taste, and innovation, cider producers are well-positioned to capitalize on the growing demand for zero alcohol alternatives and continue to thrive in this evolving market landscape.
