Vion Announces Strategic Overhaul with Factory Closure and Sales

Netherlands Meat Producer Adjusts to Market Pressures

In a significant shift in its business strategy, Netherlands-based meat company Vion has announced plans to close one of its factories in Germany and divest itself of three others. This move comes as part of the company’s efforts to adapt to the competitive landscape and mitigate the impacts of the recent African swine fever (ASF) outbreak. Vion’s decision to streamline its operations through closures and divestments aims to bolster its position in its primary markets.

Tönnies Group Acquires Vion Facilities

In a strategic acquisition, German meat powerhouse Tönnies Group is set to take over two of Vion’s facilities. The deal includes a cattle slaughterhouse and a pre-packaged meat facility located in Altenburg, Thuringia, as well as Ahlener Fleischhandel, a ham processing plant in the Westphalia region. This expansion reflects Tönnies Group’s ambition to strengthen its footprint in the meat processing industry.

Vion to Shut Down Emstek Pig Plant

Despite efforts to secure a buyer for its pig processing plant in Emstek, Vion has been compelled to proceed with the closure of the facility. The inability to find a suitable purchaser for the plant underscores the challenges facing the meat processing sector, exacerbated by the ASF outbreak and heightened competition.

Perleberg Plant Finds a New Owner

In a separate development, Vion has successfully negotiated the sale of its pig processing plant in Perleberg to Uhlen GmbH, another player in the meat processing industry. This sale is part of Vion’s broader strategy to optimize its portfolio and focus on core areas of its business amidst evolving market dynamics.

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