Introduction
Sweden’s grocery retail market is highly competitive, with several major players vying for market share. In this report, we will analyze the top 10 grocery store brands in Sweden based on their market share. By examining financial data, industry trends, and consumer preferences, we aim to provide a comprehensive overview of the grocery retail landscape in Sweden.
1. ICA Gruppen
Market Share:
ICA Gruppen is the largest grocery store brand in Sweden, with a market share of around 36%. The company operates a network of ICA and ICA Supermarket stores across the country.
Financial Data:
In 2020, ICA Gruppen reported total revenue of SEK 125 billion, with a net profit of SEK 3.5 billion. The company’s strong financial performance reflects its dominant position in the Swedish grocery market.
Industry Insights:
ICA Gruppen has been expanding its online presence in recent years, offering home delivery and click-and-collect services to meet changing consumer preferences. The company’s focus on sustainability and locally sourced products has also resonated with Swedish shoppers.
2. Coop
Market Share:
Coop is the second-largest grocery store brand in Sweden, with a market share of around 20%. The company operates a chain of Coop and Coop Forum stores nationwide.
Financial Data:
Coop reported total revenue of SEK 55 billion in 2020, with a net profit of SEK 1.5 billion. The company has been investing in digital technology and sustainability initiatives to drive growth and attract new customers.
Industry Insights:
Coop has been focusing on expanding its organic and locally sourced product offerings to meet the growing demand for sustainable and healthy food options. The company’s loyalty program and online shopping platform have also contributed to its strong market presence.
3. Axfood
Market Share:
Axfood is another major player in the Swedish grocery retail market, with a market share of around 19%. The company operates a variety of store formats, including Willys, Hemköp, and Mat.se.
Financial Data:
In 2020, Axfood reported total revenue of SEK 49 billion, with a net profit of SEK 1.8 billion. The company’s focus on value for money and customer service has helped it maintain a competitive position in the market.
Industry Insights:
Axfood has been investing in e-commerce and digital marketing to enhance the customer shopping experience and drive online sales. The company’s commitment to sustainability and social responsibility has also been a key differentiator in the market.
4. Bergendahls Food
Market Share:
Bergendahls Food is a significant player in the Swedish grocery retail market, with a market share of around 7%. The company operates a network of City Gross and EKO stores.
Financial Data:
In 2020, Bergendahls Food reported total revenue of SEK 16 billion, with a net profit of SEK 600 million. The company’s focus on high-quality products and customer service has helped it attract a loyal customer base.
Industry Insights:
Bergendahls Food has been expanding its product range to include more organic and sustainable options, in line with consumer preferences. The company’s strong regional presence and focus on community engagement have also contributed to its success in the market.
5. Lidl
Market Share:
Lidl is a German discount supermarket chain that has gained popularity in Sweden in recent years, with a market share of around 6%. The company operates a network of Lidl stores across the country.
Financial Data:
Lidl does not disclose financial data specific to its operations in Sweden. However, the company’s aggressive pricing strategy and focus on quality products have helped it gain market share in the competitive Swedish grocery market.
Industry Insights:
Lidl’s focus on offering a limited range of high-quality products at affordable prices has resonated with Swedish consumers looking for value for money. The company’s expansion plans and emphasis on sustainability are expected to drive further growth in the market.
6. Netto
Market Share:
Netto is a Danish discount supermarket chain that operates in Sweden, with a market share of around 4%. The company offers a range of discount groceries and household products at competitive prices.
Financial Data:
Netto does not disclose financial data specific to its operations in Sweden. However, the company’s focus on low prices and convenient shopping locations has helped it attract budget-conscious consumers in the Swedish market.
Industry Insights:
Netto’s emphasis on affordability and value has positioned it as a popular choice for price-sensitive shoppers in Sweden. The company’s consistent product quality and efficient operations have contributed to its success in the competitive grocery retail landscape.
7. Hemköp
Market Share:
Hemköp is a Swedish grocery store brand with a market share of around 3%. The company operates a network of Hemköp stores that offer a wide range of products, including fresh produce, meat, and bakery items.
Financial Data:
Hemköp is owned by Axfood and does not disclose financial data separately. However, the brand’s focus on high-quality products and customer service has helped it maintain a loyal customer base in the Swedish market.
Industry Insights:
Hemköp’s emphasis on fresh, locally sourced products and personalized customer service has differentiated it from competitors in the market. The company’s commitment to sustainability and community engagement has also resonated with Swedish consumers.
8. City Gross
Market Share:
City Gross is a Swedish supermarket chain with a market share of around 2%. The company operates a network of City Gross stores that focus on offering a wide range of fresh and affordable products.
Financial Data:
City Gross is owned by Bergendahls Food and does not disclose financial data separately. However, the brand’s emphasis on quality, variety, and value for money has helped it attract a diverse customer base in the Swedish market.
Industry Insights:
City Gross’s focus on fresh, locally sourced products and competitive pricing has positioned it as a popular choice for Swedish consumers seeking quality groceries at affordable prices. The company’s commitment to innovation and customer satisfaction has also contributed to its success in the competitive grocery retail landscape.
9. Willys
Market Share:
Willys is a Swedish discount supermarket chain with a market share of around 2%. The company operates a network of Willys stores that offer a wide range of discount groceries and household products.
Financial Data:
Willys is owned by Axfood and does not disclose financial data separately. However, the brand’s focus on low prices, quality products, and convenient shopping locations has helped it attract budget-conscious consumers in the Swedish market.
Industry Insights:
Willys’s emphasis on affordability and value has positioned it as a popular choice for price-sensitive shoppers in Sweden. The company’s efficient operations and commitment to customer satisfaction have contributed to its success in the competitive grocery retail landscape.
10. Systembolaget
Market Share:
Systembolaget is the state-owned monopoly retailer of alcoholic beverages in Sweden, with a market share of around 1%. The company operates a network of Systembolaget stores across the country.
Financial Data:
Systembolaget does not disclose financial data publicly. However, the company’s strict regulations on alcohol sales and responsible drinking initiatives have positioned it as a trusted source for alcoholic beverages in Sweden.
Industry Insights:
Systembolaget’s focus on promoting responsible drinking and offering a wide selection of high-quality alcoholic beverages has resonated with Swedish consumers. The company’s commitment to social responsibility and public health has made it a respected institution in the Swedish retail market.
In conclusion, the Swedish grocery retail market is characterized by intense competition and a diverse range of players catering to consumer preferences for quality, value, and sustainability. The top 10 grocery store brands in Sweden each have unique strengths and strategies that have helped them maintain market share and attract loyal customers. By staying attuned to changing consumer trends and investing in digital technology and sustainability initiatives, these brands are well-positioned to continue thriving in the dynamic Swedish grocery retail landscape.