Imagine having an expert on hand to offer meal ideas and cooking tips for that fresh chicken in your fridge. Wayne-Sanderson Farms has made this a reality with the debut of its revolutionary AI Chicken ChatBot, affectionately known as “Sandy.” Powered by OpenAI’s API for ChatGPT, Sandy is ready to assist customers with everything from recipes to serving suggestions on the Sanderson Farms website.

Meet Sandy: Your New Culinary Companion

“We are excited to introduce Sandy, the first-ever chicken chatbot tool designed to answer virtually any question related to chicken recipes and cooking tips,” said Hilary Burroughs, Vice President of Marketing for Wayne-Sanderson Farms. “We hope consumers find Sandy to be polite, witty, and helpful, just like a good friend discussing all things chicken.”

When users visit the Sanderson Farms website, they are prompted to start a chat with Sandy, who can provide delicious chicken recipes tailored to specific dietary needs and preferences, such as gluten-free, Keto, and low-fat. Sandy is also adept at suggesting meal ideas for picky eaters, creative ways to use leftovers, and introducing international cuisines.

Innovative AI Enhancing Customer Experience

“For over 70 years, Sanderson Farms has been committed to delivering good, honest chicken. From healthy and affordable recipes to straightforward labels on our packaging, we continually seek to add value for our consumers,” Burroughs explained. “Leveraging innovative artificial intelligence technology is another way for us to connect with home cooks and empower them in the kitchen.”

A Tradition of Quality and Transparency

Sanderson Farms, a brand under Wayne-Sanderson Farms, the nation’s third-largest poultry producer, prides itself on offering 100% natural chicken. This means no added steroids, hormones, salt, broth, or preservatives—just pure chicken. All Sanderson Farms’ chickens are hatched, raised, and harvested in the USA, maintaining a tradition of quality and transparency.

The Future of Cooking with Sandy

The introduction of Sandy marks a significant milestone in Wayne-Sanderson Farms’ mission to enhance the online customer service experience. By integrating AI technology, the company aims to provide customers with an interactive and intuitive way to discover new recipes and cooking tips. Sandy’s ability to offer personalized recommendations based on user inputs ensures that every meal is tailored to meet individual preferences and dietary requirements.

Connecting with Home Cooks

Sandy is more than just a chatbot; it represents Wayne-Sanderson Farms’ dedication to connecting with their customers in meaningful ways. By providing a tool that can engage with users on a personal level, the company enhances the overall cooking experience. Whether you’re a seasoned cook or a novice in the kitchen, Sandy is designed to assist and inspire.

User-Friendly and Accessible

The AI Chicken ChatBot is designed to be user-friendly and easily accessible. Simply visit the Sanderson Farms website, start a chat with Sandy, and begin exploring a world of culinary possibilities. Sandy’s intuitive interface and vast knowledge base make it an invaluable resource for anyone looking to elevate their chicken dishes.

Empowering Home Cooks

At its core, Sandy aims to empower home cooks by providing them with the tools and knowledge needed to create delicious and healthy meals. By leveraging AI technology, Wayne-Sanderson Farms ensures that their customers have access to expert advice and creative inspiration at their fingertips.


With the launch of Sandy, Wayne-Sanderson Farms sets a new standard in the poultry industry, combining tradition with innovation. This AI-powered chicken chatbot not only enhances customer service but also reaffirms the company’s commitment to quality and customer satisfaction. Visit the Sanderson Farms website today and let Sandy help you discover your next favorite chicken recipe.

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